Because love is messy, Essity’s kitchen roll brand Plenty is proposing that “those three words we long to hear” are in fact “I’ll clean up”. Research reveals that British couples see cleaning as a desired act of love and that partners who clean for each other enjoy stronger relationships. So, in this new integrated campaign […]
Consumer and B2b communications agency, Clarion has launched its latest ‘Food For Thought’ sector report, providing valuable free-to-read bite-sized insights into the latest food and drink trends available here Pulled together by its teams in London and Scotland using social listening, media intel and consumer insight, Clarion Communications has collated top tips, trends and case […]
Checkatrade announce it has appointed St Luke’s as its lead creative agency following a competitive pitch. The pitch was run following an internal review after the appointment of a new CEO, Jambu Palaniappan, and new CMO Georgina Whalley in September 2023. St Luke’s was appointed after a two-way final shootout. St Luke’s will be the lead agency […]
Android partners with American comedian, writer and actress Ziwe Fumudoh to showcase how the stigma against green bubbles costs iPhone users love, through a series of real people interviews This Valentine’s Day, Android is launching a film called “Finding Love with Ziwe,” created by DAVID Miami, this time honing in on the taxing emotional cost phone […]
Independent, full-funnel media shop to service clients across the entire group of agencies Meet The People (MTP), the innovative alternative to the big advertising holding company model, today announced the expansion of their newest agency brand, Swell Media. The independent media planning and buying unit joins a growing roster of MTP agencies that include VSA […]
OUTERNET LONDON AND EVENING STANDARD ANNOUNCE WINNER OF GROUNDBREAKING MILLION POUND ADVERTISING COMPETITION PRIZE. Outernet London, the entertainment district with the most advanced immersive screens in the world and the UKs most visited cultural attraction, and London’s most iconic media brand, the Evening Standard, announced today the winner of their London’s Greatest Advertising Competition. Transport […]
Young startup which helps to move people out of debt to work alongside the communications team behind some of the world’s fastest-growing tech companies. Cherish PR, a Wilful Group company, announces it has chosen to support social impact app, SuperFi with its inaugural Communications Accelerator Programme, an initiative to help young innovators scale their businesses […]
54% of UK adults aren’t going to buy gifts this Valentine’s Day Under 35s are more than twice as likely to buy cards, gifts and experiences Limited spend and a growing focus on experience-based gifts should be cause for concern for retailers New research from customer experience marketing agency Gekko suggests that Valentine’s Day is […]
The video certification process gives SeenThis clients the option of having IAS validation of video metrics – an industry-first for video display Adaptive streaming technology platform SeenThis today announced that Integral Ad Science (IAS), a leading media measurement and optimization platform, has completed a video certification to provide third-party-validated, actionable measurement for advertisers distributing video […]
The initiative brings messages in several foreign languages to the streets, aiming to combat the objectification of the female body by visitors According to a groundbreaking survey by Dove, 80% of Brazilian women reveal feeling uncomfortable and disrespected by stereotypes about their bodies perpetuated by people worldwide. In support of combating this reality, the brand […]