Collaborations with Bauer Media, Immediate, and Netmums underline Utiq’s commitment to enable better marketing performance and ROI in the premium open internet. Utiq, the European AdTech company offering Telco-powered infrastructure rooted in authentic, user-consented signals, announces its first publisher partnerships for its UK launch. Following the confirmation of Virgin Media O2 and Vodafone as its […]
ShowHeroes, a global leader in contextual video and CTV advertising, announces a strategic partnership with DoubleVerify (NYSE: DV), the leading provider of digital media quality measurement and analytics. The collaboration integrates ShowHeroes’ proprietary SemanticHero technology with DV Marketplace Suite, delivering a next-generation solution that enhances brand safety, IVT protection, and contextual relevance at scale, offering unmatched value for advertisers and […]
The fast-food chain achieves 119% uplift in attention in Beta campaign featuring GumGum’s new motion-led ad solution, Velocity GumGum, the contextual-first technology leader transforming digital advertising, today announced the results of a test campaign for Burger King® Germany that used a pioneering new motion-led ad format. Developed by GumGum and launching this week in Europe, […]
ShowHeroes, a global leader in sustainable and innovative digital video and CTV solutions, today announced a summer special offering: effective immediately, its proprietary Attention Index will be included as a standard feature, free of charge, with every direct IO campaign. This offer applies exclusively to direct bookings and does not apply to programmatic deals. The decision comes at […]
UK launch is enabled by two new Telco partnerships, giving Utiq unrivalled scale in the delivery of deterministic, privacy-first advertising Utiq, the European AdTech company offering Telco-powered infrastructure rooted in authentic, user-consented signals, announces the operational launch of its service in the UK, marking a further significant milestone in the company’s expansion. The launch follows the […]
Award winning design and technology company, Athlon, has formed a strategic partnership with OGGI, a pioneer in immersive digital reality. San Francisco based OGGI helps businesses drive revenue and profitability by enabling authentic human connections on a global, virtual scale. The company’s innovative platform utilises interactive 3D environments to enable natural engagement and seamless collaboration, […]
Award winning design and technology company, Athlon, has partnered with Glassmoon Group to create RUBY — a scalable emotional wellbeing platform that helps people build resilience, manage emotions, and grow, both professionally and personally. RUBY acts as an inner coach and work/life companion, offering practical tools and structured reflection to improve self-awareness, emotional insight, and […]
The Digital Voice™ named agency of record for PR, content and events for Samsung Ads across UK, EMEA and MENA Samsung Ads has appointed The Digital Voice™ to lead its PR, communications strategy, outreach and events in the UK, EMEA and MENA regions, working closely with Samsung Ads’ marketing and communications teams. After an extensive […]
The experienced executive will lead efforts to scale revenue and penetrate multiple markets as the fintech platform expands Revving, the fintech platform reshaping the financial infrastructure of adtech businesses, has appointed James Lovelace as its new Vice President of Sales. With over 20 years’ experience in the marketing and media industry, James joins Revving at […]
Vistar Media expands its investment in education, offering free, self-paced training to support marketers, media owners and self-service teams across EMEA Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, today announced the expansion of Vistar Academy to the EMEA region. This milestone brings free, high-quality training and certification programs to […]
