Physicians Mutual’s internal creative team and full-service marketing and advertising agency Intermark Group have created “Wedding Joy,” a new spot to promote the insurance company’s health, life and retirement coverage, featuring brand spokesperson actor/comedian John Michael Higgins as a wedding planner. The ad begins running this month and will continue throughout the year on national cable, 12 local spot […]
Your Care is our Business campaign brings warmth, humour and a twist to show there’s more to Specsavers than just glasses A national campaign is launching by Specsavers this weekend to shine a light on the local experts who own and run individual stores – providing the best level of care to their communities. In typical Specsavers’ style, Your […]
Beck’s unveils its ground-breaking beer, from recipe to name design and 360 campaign – every detail made with artificial intelligence. In celebration of Beck’s 150-year milestone, the brewery is conducting an experiment with the latest pioneering technology – AI. Harnessing its ability to collate years of human expertise, craft and creativity, Becks has produced the […]
In 2022, MLB reported that attendance was down by 6%. Baseball skepticism is high and young fans think baseball is slow. In fact, for the first time since MLB was founded 146 years ago, the league instituted a pitch clock to speed up the games. To change perceptions of the game, the San Francisco Giants […]
For the past 3 years, Marcel has been working with Orange on the communication of its Orange Maison Protégée offer, an alarm and remote surveillance system that makes it possible to make your home more secure. While the remote surveillance sector relies heavily on anxiety-provoking images (burglaries, damage, etc.) to encourage people to subscribe, Orange […]
After last year’s Ramadan campaign from Adbul Latif Jameel Motors and Serviceplan Experience set the standard for ads that capture the essence of togetherness during Holy Month, this year’s spot continues the story of a family’s Ramadan get together, with various family members en route to Riyadh for an Iftar Abdul Latif Jameel Motors returns […]
Farrow & Ball, the iconic British paint brand, is launching its new Dead Flat® finish with a campaign by creative agency BMB. This premium, multi-surface paint offers an incredibly matt look with impressive durability, enabling customers to ‘colour drench’ their walls, woodwork, ceilings and metalwork with beautiful, uninterrupted colour. Collaborating with acclaimed director/photographer Dan Tobin […]
Creative production company Builders Club along with Hyundai and Innocean launch a campaign film for ReStyle by Jeremy Scott, where the fashion designer upcycled scrap car materials. London and New York based creative production company, Builders Club and Hyundai release a campaign video for the 4th year of Re:Style, this time in collaboration with fashion […]
Created by DAVID Miami, the activation at São Paulo’s international airport is part of the brand’s new global ” Masterpiece” campaign; consumers will have the chance to interact with the iconic art piece “Girl with a Pearl Earring”, by Vermeer This is Real Magic. An ice-cold Coca-Cola, straight from the digital panel, is passed into […]
One hundred years ago, between 1922 and 1927, Aloha Wanderwell became the first woman to drive around the world on a journey that took her through 43 countries. Partially sponsored by Ford Motor Company, she did it all in a Ford Model T – the car that put the world on wheels. Aloha Wanderwell became […]
