Star Pubs & Bars and St Luke’s show how pub licensees can make their mark with their pub business

Star Pubs & Bars and St Luke’s show how pub licensees can make their mark with their pub business

Star Pubs & Bars is empowering licensees to create pubs with passion and personality, showing pub licenses that anything is possible if they have the right backing in place. The B2B campaign created with St Luke’s has been produced for Star Pubs & Bars, the pub business of HEINEKEN UK, and aims to recruit more people to lease […]

Stiff competition: Viagra, cheese, cereal, and Gymbox team up for one of the weirdest adverts you’ve ever seen

<strong>Stiff competition: Viagra, cheese, cereal, and Gymbox team up for one of the weirdest adverts you’ve ever seen</strong>

The world of advertising has brought us some weird collabs over the last few years from Creme Egg mayonnaise to the infamous Weetabix and baked beans. This latest combo might be the weirdest of the lot. In what’s being dubbed “the world’s first quadruple collab” four brands with nothing in common have teamed up to […]

Plain water sucks. 23-yr old brand Wyler’s Light appeals to younger consumer in new ad campaign.

<strong>Plain water sucks. 23-yr old brand Wyler’s Light appeals to younger consumer in new ad campaign.</strong>

Denver-based Indie Agency Good Conduct’s First Creative and Strategy Work for the Brand Focuses on Reaching New Audiences with CTV, Social, Print, and OOH Wyler’s Light new creative campaign highlights the idea that plain water is just that— plain. While it may be what the doctor ordered, plain water isn’t very exciting. The campaign was […]

Autocorrected Pay Gap: National campaign launches to correct bias of Britain’s ethnicity pay gap

Autocorrected Pay Gap: National campaign launches to correct bias of Britain’s ethnicity pay gap

Non-profit People Like Us, is highlighting autocorrect bias when it comes to names, often leading to misidentification and a sense of exclusion for individuals with diverse names. Their latest campaign taps into this insight to help correct the pay gap between ethnicities. Their national ‘Autocorrected Pay Gap’ campaign is now live across multiple locations in […]

Humanaut Creates Mom-tastic Marketing Campaign for Bobo’s Baked Goods

Humanaut Creates Mom-tastic Marketing Campaign for Bobo’s Baked Goods

Bars contain wholesome homemade ingredients but not the baggage of a doting, 24/7 mother Advertising agency and brand production studio Humanaut has created its first national campaign for Bobo’s, a brand known for its delicious, nourishing and comforting baked goods made from simple ingredients. The pitch? “The bar your mom would bake—without her actually having […]

National Rail Issues Rallying Call to Customers

National Rail Issues Rallying Call to Customers

New Campaign Shows the Joy of Connection Through ‘Being There’ Rail Delivery Group (RDG) in collaboration with Britain’s train operating companies, Network Rail and Great British Railways Transition Team (GBRTT), launches an industry-wide rallying call to customers this Spring with a new campaign entitled, ‘Nothing Beats Being There’. The work boldly calls out the joy […]

Barnardo’s launches its first ever legacy TV campaign ‘Be More Gladys’.

Barnardo’s launches its first ever legacy TV campaign ‘Be More Gladys’.

The UK’s largest children’s charity, Barnardo’s, is encouraging people to leave a gift in their will to help increase long-term funding for its services supporting children, young people and families. The charity has launched its first legacy television marketing campaign to inspire people to leave Barnardo’s a gift in their will. It will feature across […]

Eco Home Care champion Homethings unveils its first ever TV spot with a Tap-Tapity-Tap

<strong>Eco Home Care champion Homethings unveils its first ever TV spot with a Tap-Tapity-Tap</strong>

Homethings – the most innovative challenger brand in sustainable home care – today reveals the creative for its first ever national TV advert. A finalist in the 2022 Sky Zero Footprint Fund, Homethings winning advert is imaginative, witty and boldly understated. The 30” spot brings to life the brand’s trademark slogan “Just Add Tap™” and […]

“GLAAD Southern Story Bank” Launches To Share Authentic Personal Experiences For Transgender Day of Visibility

<strong>“GLAAD Southern Story Bank” Launches To Share Authentic Personal Experiences For Transgender Day of Visibility</strong>

Daniella Carter Brought GLAAD and Ad Agency SpecialGuest Together for the Video Project to Help Counter Media Negativity in the Southern United States Filmmaker and LGBTQIA+ Advocate Daniella Carter, GLAAD, and Brooklyn-based ad agency SpecialGuest have joined together to create an awareness campaign aimed at helping media tell accurate and inclusive stories about the transgender […]