VIOOH partners with Dolphin to reach consumers at key touchpoints across grocery, retail and transit

VIOOH partners with Dolphin to reach consumers at key touchpoints across grocery, retail and transit

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with Dolphin OOH to further expand access to premium DOOH inventory across the United States. The partnership delivers access to over 5,000 digital screens across major US cities, generating more than 50 million monthly impressions. Dolphin‘s network spans […]

Squad creates campaign for Eurocamp to attract a new generation of customers from across the continent

Squad creates campaign for Eurocamp to attract a new generation of customers from across the continent

‘Eurocamp opens the door to more’ showcases the range of facilities and activities on offer across the brand’s campsites, villages and resorts Creative studio Squad has devised a new brand campaign for holiday company, Eurocamp, which aims to attract a new generation of customers from across the continent. Spanning cinema, TV, OOH, radio and social, […]

The 28th FAB Awards Are Now Open For Entries!

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Trade Marketing, Craft, […]

Marriott International and BBH Singapore launch new campaign showing how loyalty’s just that easy with Marriott Bonvoy

Marriott International and BBH Singapore launch new campaign showing how loyalty’s just that easy with Marriott Bonvoy

Marriott International and BBH Singapore have launched a new ad campaign for Marriott Bonvoy, the global hospitality group’s award-winning loyalty programme, built around one simple idea: loyalty can be easy. Most travellers assume loyalty programmes are made for frequent flyers or business elites, take a lot of effort and are not worthwhile for those who […]

ASICS Launches Global ‘Move Your Body, Move Your Mind’ Campaign Featuring ‘Good Vibrations’ by The Beach Boys

ASICS Launches Global ‘Move Your Body, Move Your Mind’ Campaign Featuring ‘Good Vibrations’ by The Beach Boys

New campaign demonstrates how moving with ASICS transforms body and mind ASICS today unveiled its new global brand campaign, “Move Your Body, Move Your Mind,” featuring a reimagined version of The Beach Boys’ timeless hit “Good Vibrations.” The campaign reinforces ASICS’ 75-year commitment to the transformative power of movement for physical and mental wellbeing. The […]

E.ON Next focuses on satisfying consumers’ energy savings cravings with new brand platform

E.ON Next focuses on satisfying consumers’ energy savings cravings with new brand platform

E.ON Next, the customer-first energy supplier, is focusing on the feel-good side of cutting bills with its new “Saving Seekers” brand platform. The campaign launching this January, aims to boost consideration, build trust in a sector beset by cynicism, and drive action for the brand. Driving the strategy is the insight from customers that they […]

PUREGYM CELEBRATES THE FEEL-GOOD POST-WORKOUT GLOW IN NEW GLOBAL CAMPAIGN

PUREGYM CELEBRATES THE FEEL-GOOD POST-WORKOUT GLOW IN NEW GLOBAL CAMPAIGN

McCann’s campaign moves beyond category conventions to mark a new era for the brand PureGym has launched a vibrant new campaign designed to capture the unmistakable “feel-good glow” gym-goers experience after a great workout as well as the lasting positive impact exercise has on their everyday wellbeing. Created in partnership with McCann in Manchester, the […]

Is Your Phone Listening to You? OMO/Persil Launches Campaign Inspired by one of the Internet’s Biggest Mysteries 

Is Your Phone Listening to You? OMO/Persil Launches Campaign Inspired by one of the Internet’s Biggest Mysteries 

To promote the new Persil Wonder Wash – Short Cycles (in Brazil known as OMO Ciclo Rápido), Unilever’s home care brand bets on lightning fast remarketing and invites consumers to test the theory and earn discount coupons  Seeing social media content appear at exactly the moment a desire or plan comes to mind is one […]

FROM SOHO ‘BOOK NOOK’ TO TUBE TAKEOVER: MONZO AMPLIFIES PERSONAL FINANCE SUCCESS WITH CAMPAIGN BY BBH

FROM SOHO ‘BOOK NOOK’ TO TUBE TAKEOVER: MONZO AMPLIFIES PERSONAL FINANCE SUCCESS WITH CAMPAIGN BY BBH

The OOH campaign transforms London transport sites with highly personalised messaging, building on the success of its ‘Book Nook’ experiential launch Monzo is continuing its mission to make money work for everyone, taking its jargon-free personal finance guide and Sunday Times bestseller, The Book of Money, to the streets of London with a high-impact Out […]

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