Weber Shandwick UK Appoints New Chief Creative Officer

Weber Shandwick UK Appoints New Chief Creative Officer

Weber Shandwick, the earned-first global communications agency, has appointed Yan Elliott to the role of Chief Creative Officer to bolster the agency’s overall creative vision and execution. Elliott’s appointment underscores the commitment to broaden the creative initiatives within the agency as part of an ambitious growth agenda. He has served as the interim lead since […]

Metagenics selects Jellyfish to lead global media driving brand growth and market expansion

Metagenics selects Jellyfish to lead global media driving brand growth and market expansion

Metagenics, the world renowned science-based vitamin and supplement company, proudly announces its strategic partnership with Jellyfish, the integrated global digital marketing business entrusted with overseeing its global media strategy. After an extensive pitch process, Metagenics selected Jellyfish for their expertise across media, creative, data and technology. Leveraging their suite of proprietary technology, Jellyfish’s scope is […]

Code and Theory Names Craig Elimeliah Chief Creative Officer

Code and Theory Names Craig Elimeliah Chief Creative Officer

Award-winning VML, /prompt and Lippe Taylor executive brings two decades of experience unlocking growth through innovation. Craig Elimeliah has been appointed Chief Creative Officer at Code and Theory. Elimeliah is a highly decorated creative leader with a proven track record of success guiding multidisciplinary teams to tackle complex challenges through technology, creativity and innovation. Elimeliah joins Code […]

Medialab grows its Data and Marketing Effectiveness team with key hires from Google & Adverity

Medialab grows its Data and Marketing Effectiveness team with key hires from Google & Adverity

The UK’s leading independent media agency, Medialab, has made several senior hires to bolster its Data and Marketing Effectiveness team, further enhancing the agency’s industry-leading, data-driven offering. The agency’s Data and Marketing Effectiveness team has more than doubled in size in the last twelve months and accounts for 27% of its total headcount, demonstrating the […]

Zihla Salinas Arbit Joins Evalla Advisors’ Advisory Board

Zihla Salinas Arbit Joins Evalla Advisors’ Advisory Board

Seasoned Executive with Experience Leading Top Agencies and Collaborating with Industry Stalwarts like Netflix, Warner Bros. and Disney Joins Evalla’s Advisory Board Evalla Advisors, a boutique investment banking firm focused on the marketing, digital media and e-commerce sectors, is pleased to announce the appointment of award-winning executive and strategic consultant Zihla Salinas Arbit to its […]

26 EVOLVES INTO TWO SPECIALIST BRANDS

26 EVOLVES INTO TWO SPECIALIST BRANDS

Award-winning media & digital experience agency 26 announces it is becoming two specialised entities: 26PMX and 26 DX Leading digital experience and media agency 26, today announces a strategic transformation as it evolves into two specialised brands: 26PMX (Performance Marketing Experts) and 26 DX (Digital Experience). With an overarching ambition to enhance the already established […]

New independent report reveals 85% of brands are increasing their investment in QR and NFC in the next 12 months.

New independent report reveals 85% of brands are increasing their investment in QR and NFC in the next 12 months.

Independently conducted research from SharpEnd and Censuswide offers industry-first insights into the adoption of connected experiences by global brands in-store and on-product SharpEnd has today launched its much anticipated second Connected Experience Report, offering fully independent industry insights from UK and US c-suite executives at more than 1,000 Global brands across key sectors. The Report […]

Limelight Inc. rebrands for fifth anniversary to cement its leading position in the programmatic ecosystem

Limelight Inc. rebrands for fifth anniversary to cement its leading position in the programmatic ecosystem

The digital ad platform renews its commitment to cutting-edge technology and great customer service Programmatic enabler Limelight Inc., formerly Project Limelight, has announced a rebrand as it celebrates its fifth anniversary. Limelight Inc. helps companies in the ad tech ecosystem to navigate the complex programmatic landscape, blending cutting-edge technology with best-in-class expertise and genuine human […]

Kristen Friesen moves to new role to help drive Brand Metrics’ rapid US expansion.

Kristen Friesen moves to new role to help drive Brand Metrics’ rapid US expansion.

Former Washington Post executive promoted to VP of Revenue role at brand lift measurement company Brand Metrics. Global ad tech firm Brand Metrics, which helps digital publishers prove the value of their online advertising, today announces that Kristen Friesen has been promoted to VP of Revenue for North America. Kristen joined Brand Metrics 12 months […]

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