Brave user numbers rise 29% as search volumes jump 56%

Brave user numbers rise 29% as search volumes jump 56%

Privacy-first browser and search engine expands its advertising business with new client wins and AI-powered search and shopping capabilities Brave Browser & Search Engine has reported strong growth in users and search activity in 2026, alongside new client wins across retail, travel and finance. The company has also expanded its advertising offering to allow clients […]

AudienceMix Expands Data Curation Platform Through Strategic Partnership with Alliant

AudienceMix Expands Data Curation Platform Through Strategic Partnership with Alliant

Rapidly growing data refinement company adds leading consumer data partner as it scales award-winning technology and agentic buying capabilities AudienceMix, the fast-growing data curation and refinement platform, today announced a strategic partnership with Alliant, the people-based data partner and leading source of consumer data and intelligence, further expanding the company’s network of premium data partners […]

Now backed by Tomorrow Group, The Liberty Guild merges with Culture3 and evolves into Freedom Works

Now backed by Tomorrow Group, The Liberty Guild merges with Culture3 and evolves into Freedom Works

The new agency will bring creativity and culture together under one roof As the volume of machine-generated output rises, the human ability to recognise a great idea, understand its place in culture and nurture it to life has never been more important.  Jon Williams, Founder of Freedom Works That belief and conviction is the driving […]

Terri & Sandy Named Brand Agency of Record for National Peanut Board

Terri & Sandy Named Brand Agency of Record for National Peanut Board

The independent agency is charged with showing the next generation why “It’s Not Nuts. It’s Peanuts.” The National Peanut Board (NPB), the farmer-funded national promotion, education and research group, has named Terri & Sandy its brand agency of record. The shop is tasked with advancing NPB’s new brand platform that launched in May, aiming to […]

AI productivity gains “leaking out” of UK agencies

AI productivity gains “leaking out” of UK agencies

The ‘AI in Agencies’ Spark Report for Autumn/Winter 2026 has found that while 90% of agency staff use AI at work, few are turning AI productivity gains into commercial return Only 9% of agencies have redesigned a workflow end to end, and just 6% have enabled a new AI revenue model  Unless pricing models change, […]

GumGum Launches Agency Partnerships Team to Accelerate Mindset Adoption and Integrations

GumGum Launches Agency Partnerships Team to Accelerate Mindset Adoption and Integrations

Advancing agency partnerships through mindset and sports intelligence  GumGum, The Mindset Company™, today announced a dedicated global Agency Partnerships team to help agencies transform the business of advertising through mindset and sports sponsorship intelligence. This team will strengthen strategic relationships with holding companies and independent agencies, helping them apply GumGum’s Mindset Graph™ and Relo Metrics […]

Particular Audience adds CDP audience targeting to its organic search and merchandising platform

Particular Audience adds CDP audience targeting to its organic search and merchandising platform

Retailers can enhance organic search and merchandising rules with audience segments from their own Customer Data Platform AI-powered retail media personalisation platform Particular Audience (PA) has added Customer Data Platform (CDP) audience targeting to its retail media platform. The move enables retailers to attach audience segments from their own CDP to organic search and merchandising […]

Rival Appoints Bill Santare as Principal, Paid Media to Lead U.S. Growth

Rival Appoints Bill Santare as Principal, Paid Media to Lead U.S. Growth

Rival, the independent, integrated marketing consultancy, has announced the appointment of Bill Santare as Principal, Paid Media. Based in the agency’s Boston office, Santare will lead Rival’s paid media practice in the United States, bringing nearly two decades of experience in performance marketing, ad tech, and cross-channel measurement to the growing independent agency. In his […]

Advertising heavyweight Tony Davidson invests in creative tech company Light & Fast and joins as Partner

Advertising heavyweight Tony Davidson invests in creative tech company Light & Fast and joins as Partner

Former Wieden+Kennedy London Executive Creative Director backs the creative automation agency pioneers to blend high-craft creativity with scalable technology.  Light & Fast, the independent creative technology company, announces that legendary creative leader Tony Davidson has made a strategic investment in the agency and joins as a Partner. Toby Baker (L) founder of Light & Fast […]

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