Eight Oh Two Agency Celebrates Three Major Client Wins

Eight Oh Two Agency Celebrates Three Major Client Wins

New Clients Include U Beauty, Shaffer’s High Sierra Camp and Mystic Stamp Company Eight Oh Two, a premier search and performance marketing agency founded in 2008, continues to demonstrate its expertise and innovation with three exciting new client wins. Specializing in paid search, SEO, and content marketing, the agency adds U Beauty, Shaffer’s High Sierra […]

esbconnect combines with Sagacity to create the UK’s most comprehensive UK dataset

esbconnect combines with Sagacity to create the UK’s most comprehensive UK dataset

Partnership will enable brands to enhance their existing customer data and activate new and existing audiences from within esb’s platform Customer acquisition specialist esbconnect has announced a partnership with Sagacity, the UK’s leading data and analytics consultancy, that will see Sagacity’s UK-wide Intra dataset combined with esb’s own email dataset of 17m UK consumers. The […]

Know-How That Sticks: LinkedIn launches social-first campaign to equip the next generation of workers with professional knowledge and skills

Know-How That Sticks: LinkedIn launches social-first campaign to equip the next generation of workers with professional knowledge and skills

LinkedIn launches an episode of its latest social-first campaign, “Know-How That Sticks”, in partnership with integrated agency VCCP London. The three social-first films aim to target Gen Z and bring awareness to the platform’s newly implemented immersive video ’ feature. This feature offers short-form, authentic content focused on delivering valuable tips, insights, and industry news, helping professionals […]

THIS™ APPOINTS ST LUKE’S AS LEAD CREATIVE AGENCY

THIS™ APPOINTS ST LUKE’S AS LEAD CREATIVE AGENCY

THIS™, the fastest-growing plant-based meat alternative brand, has appointed St Luke’s as its lead creative agency following a competitive pitch managed by new Marketing Director Debbie Epstein, in a pitch called following the decision to scale-up marketing investment for the key new year trading period. St Luke’s will be the creative agency of record for […]

The Shipyard Taps Scotts Miracle-Gro Former CMO Patti Ziegler as Managing Partner 

The Shipyard Taps Scotts Miracle-Gro Former CMO Patti Ziegler as Managing Partner 

The Shipyard, one of the nation’s fastest-growing independent advertising agencies, has named Patti Ziegler Managing Partner. Most recently serving as Chief Marketing Officer (CMO) and Strategic Business Lead for the multi-billion-dollar Scotts Miracle-Gro Company, Ziegler will now oversee a portfolio of clients as well as marketing and demand generation for The Shipyard – which now has 400 employees, […]

KLEENEX BREATHES LIFE INTO NEW RANGE OF TISSUES WITH ART-INSPIRED CAMPAIGN FROM FCB LONDON

KLEENEX BREATHES LIFE INTO NEW RANGE OF TISSUES WITH ART-INSPIRED CAMPAIGN FROM FCB LONDON

The work, created in collaboration with artist Alma Haser, promotes new ‘scrunch to release’ scented tissues from the brand. Kleenex is backing the launch of its new Easy Breathe tissues with a campaign by FCB London. Landing just in time for cold and flu season, Kleenex Easy Breathe introduces a unique, capsule-burst technology that, when […]

John Lewis Partnership unveils new Made By Care range designed by care-experience artist in campaign created by Saatchi & Saatchi

John Lewis Partnership unveils new Made By Care range designed by care-experience artist in campaign created by Saatchi & Saatchi

The John Lewis Partnership has unveiled its latest campaign, specifically designed to raise donations for its Building Happier Futures programme. It was created in collaboration with Saatchi & Saatchi and fine artist – Izaac. The work leads with the design and launch of an exclusive lifestyle range created by the fine art student, which today […]

Precision CTV and YouTube targeting maximised Black Friday footfall for Audience Store’s Furniture Village work

Precision CTV and YouTube targeting maximised Black Friday footfall for Audience Store’s Furniture Village work

Using such channels to supplement linear TV activity, Audience Store was able to help Furniture Village beat footfall and sales targets in the lead-up to Black Friday last year. The campaign is one that will inevitably interest habitual TV advertisers intrigued by the possibilities of CTV for brand and performance. Furniture Village has relied on linear TV as its […]