The campaign, featuring the brand’s first ever 3D billboard activation, celebrates resilience and the stains gained on the path to success Unilever’s global laundry power brand Dirt Is Good, known as OMO in Vietnam, has launched a bold new campaign to mark the re-launch of its liquids portfolio in the market. The campaign, “Many Stains […]
Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC), has named Dylan Mouratsing UK Managing Director of its Annalect data and analytics division. In his new role, Mouratsing, who joins Annalect following his tenure as Global Chief Data Officer and Partner at WPP’s T&Pm agency, will oversee the design and delivery of data and […]
D&AD, the globally renowned non-profit which represents the pinnacle of creative excellence, proudly announces the appointment of Kwame Taylor-Hayford as its new President for the 2024/2025 term, succeeding Jack Renwick. This appointment represents a pivotal moment in the organization’s expanding influence in the United States as Kwame is the first D&AD President based in New […]
Children’s audio tech brand Yoto has revealed its first global TV campaign, running across the UK, US, France and Canada, with other markets to follow. The charming and uplifting TV ad, created by Insiders, builds on the brand’s platform of ‘For ears with a mind of their own’, showcasing how Yoto’s flagship Yoto Player – […]
“Memory Shots” helps dementia patients capture memories that were never shot on film, offering a major breakthrough in ‘photo reminiscence therapy’. Re-capturing cherished memories Photos are one of the most important forms of therapy to help dementia patients remember a moment in time and inspire them to talk. But not every cherished moment has a […]
New creator platform will streamline relationships and communications with influencers, simplify campaign management, and provide flexible payment options to creators impact.com, the world’s leading partnership management platform, today announced it will power the creator technology for VistaPrint to streamline direct relationships with creators and influencers. The program will provide access to valuable performance insights, and […]
Addison Group, a leading professional services parent company that includes brands specializing in staffing, consulting, and executive search, recently launched a new website and refreshed brand for its talent solutions business unit. The change comes as Addison Group celebrates 25 years of empowering people through the company’s expertise in talent solutions. “All of our different […]
Very has unveiled its new toys campaign, ‘Daydreaming’, which has been designed to inspire families to start their Christmas toy shopping early. The new campaign is being launched as research from the online retailer reveals more than three fifths of people think about Christmas in October, with many wanting to avoid missing out while spreading […]
Silentnight return to our screens this week with a primetime campaign by Dinosaur. It marks a return to TV for the UK’s most trusted sleep brand and is part of Silentnight’s broader mission of celebrating the great British sleeper. The ad is an upbeat and uplifting celebration, reflecting the unique place the brand has in […]
Award-winning Consumer and B2b PR, Digital and Influencer Marketing agency, Clarion Communications, today announced a trio of powerhouse additions to its ‘Very Clever People’ advisory board, further strengthening its ‘Clever Works’ approach to creating impactful campaigns. Joining the ranks are renowned author, coach, and TV presenter Anna Williamson, esteemed Professor and Design Historian Deborah Sugg Ryan, and […]