JCDecaux UK announces that JCDecaux Nurture, its programme dedicated to supporting startups and scale-ups has marked its 10th anniversary with an official Market Close ceremony at the London Stock Exchange, that brought together founders, CEOs, investors and partners from across the UK’s scale-up ecosystem. Jean-François Decaux, Co-Chief Executive Officer of JCDecaux rang the market closing […]
New platform brings experimentation, personalisation, customer insights and engagement together through a shared data foundation and embedded AI engine VWO and AB Tasty have today unveiled Wingify, bringing the two businesses together under a single global brand alongside the launch of a new digital experience optimisation platform following their merger earlier this year. The new […]
Created in partnership with independent creative agency, Worth Your While, ‘Reject the Rejections’ calls for greater transparency and human oversight in automated recruitment New research from non-profit People Like Us and Censuswide reveals that automated hiring software now stands between UK jobseekers and work, rejecting candidates within minutes, sometimes before applications have even closed. The […]
From punk rock bad boy to animal advocate, Barker proves doing good can still have an edge in a new PSA campaign created in tandem with agency partner FlyteVu. Today, Blink-182 drummer and longtime animal lover Travis Barker sheds his bad boy image for a good cause. Barker is teaming up with Humane World for Animals, formerly […]
Magic Mind, a mental performance shot that provides a sharper mind and calm energy, is launching a campaign created by award-winning independent agency, Raindrop. The campaign uses fast-paced, offbeat humor to explain the unique product benefits while dramatizing the highly relatable problem Magic Mind solves: To sharpen and calm the overworked, exhausted “Lil’ Genius” inside our […]
The internationally experienced French creative duo joins Publicis Conseil to help drive the growth of its global brands. Publicis Conseil has announced the appointment of Yann-Gaël Cobigo and Thibault Michal as Executive Creative Directors. They will help shape and lead global creative strategies for several of the agency’s major international brands. Originally from Paris, Yann-Gaël […]
s.Oliver and Jung von Matt launch new campaign featuring supermodel Heidi Klum and her younger self What happens when an icon encounters her own past? For s.Oliver’s new brand campaign, the Jung von Matt BEAUTY COLLECTIVE has staged a unique double casting featuring Heidi Klum alongside her younger self. Bergisch Gladbach meets Beverly Hills; an […]
Greg Brady, Onken Brand Manager at Emmi UK, on the secrets behind an 80-year-old brand and how a three-ingredient promise became one of Onken’s best ideas. Tell us about your product/range and why it resonates with consumers. It really came from listening to parents. We kept hearing the same thing: they wanted simpler ingredients for […]
AMV BBDO is introducing a new twist on Currys’ long-running “Beyond Techspectations” platform, this time harnessing the viral/social ‘dad energy’ trend to showcase how their colleagues can help customers apply an energy-saving mindset to their tech at home. In signature Currys style, this latest campaign shares a clear message in a memorable, humorous way by […]
Universal Favourite (UF) has been appointed as lead design partner for LION, following a competitive RFP process. The three-year partnership will see the award-winning brand studio work across LION’s expansive portfolio of beverage brands, supporting strategic design leadership, brand identity, packaging, designsystems and creative stewardship across some of the most iconic brand identities in the […]
