Can anyone imagine fans not being able to hug to celebrate a goal scored by their team? Taking this in mind, Naranja X, an Argentine fintech company with more than 5.5 million users, developed a 24-hour legal assistance service designed specifically for those who cannot suppress the urge to hug in public during the World […]
Reckitt has launched a fresh new campaign for Lemsip, the UK’s No.1 cold & flu brand, showing different relatable responses to the onset of a cold. We’re not all equal when it comes to dealing with a virus, something made more evident in the past two years, and that we can’t assume how other people […]
● Forget ‘Three Lions’ and say hello to the newest football anthem in town: ‘So here he is, Jordan Pickford’ – a charity single that gives a much-loved Christmas classic a football re-boot ● Released in time for the World Cup in Qatar, the Christmas anthem parody is a bid to get the nation cheering on the […]
Multi award-winning brand design agency Lewis Moberly has made a series of new appointments as the business grows. With a focus on developing the business skill set, those joining bring a spectrum of expertise to the agency. From motion graphics to experiential marketing, Lewis Moberly is reinforcing its offer to provide innovation in the dimensional […]
Playground xyz (PXYZ), the leader in attention and optimisation technology, has moved to further cement their position as the leader in understanding consumer attention with their hire of consumer neuroscientist, Dr. Shannon Bosshard as Lead Scientist. With people being bombarded with over 6,000 ads a day – consumer attention will be the most sought after […]
GumGum, a contextual-first, global digital advertising platform, with Frameplay, the global leader in enabling intrinsic in-game advertising, announced their partnership in June of this year to provide brands and agencies with scalable, creative advertising units that are privacy-forward, contextually relevant, brand safe, and non-disruptive. Today, the two platforms announced the successful results of their intrinsic […]
Lumen Research, the leader in attention measurement, has announced that it is to merge with Avocet, the two combining to become Lumen. This formalises a long-standing partnership between the two companies, bringing together Lumen’s industry-leading panel and Avocet’s scaled advertising technology. The merger positions Lumen as the industry’s leading attention-measurement platform with the technological and […]
When it comes to food delivery, a dish is only as good as how it was delivered, if it is delivered badly, it’s ruined. Bumped smashed, dropped, late — there are dozens of ways to ruin a dish in transit. One—Star Cookbook from ‿ and us on Vimeo. Deliveroo UAE pride themselves on their delivery […]
Digital advertising platform Hoopla Digital today announced the launch of Hoopla Language, an industry-leading digital advertising language translation product. Hoopla Language helps switch digital advertising across copy and audio subtitles from English into other dialects. The new product helps brands to ensure they are accessible to all users within multicultural markets for greater inclusion. Focal […]
In response to the racist abuse several of the England players received at the end of the Euros in 2021, Show Racism the Red Card (SRtRC), a charity which aims to combat racism in our society, and McCann London have collaborated to create ‘Fabric of England.’ An initiative celebrating the rich diversity and cultural tapestry of the England football team […]