Brand Innovators expands into the UK and Europe

Brand Innovators expands into the UK and Europe

The professional network of over 50,000 brand marketers is bringing its unique event series to the UK and Europe Brand Innovators, the global community of over 50,000 senior brand marketers from Fortune 500 and other leading brands, has announced a major expansion into the UK and Europe, with 10 events scheduled for 2025, including the […]

British Council appoints media agency JACK RYAN and launches first major English learning campaign in Vietnam

British Council appoints media agency JACK RYAN and launches first major English learning campaign in Vietnam

The British Council, the UK government’s international organisation for cultural relations and educational opportunities, has appointed UK-based agency JACK RYAN to work on promoting its English language courses in Asia. The first campaign launched this month in Vietnam, promoting The British Council’s English courses – with a huge takeover of major OOH and transport media […]

Siebert Financial Appoints Marketing Luminary Stefano Marrone as CMO

Siebert Financial Appoints Marketing Luminary Stefano Marrone as CMO

Marrone will direct marketing for all divisions of the financial services company, leveraging his unique ability to transform storytelling, design and emerging tech into marketing that resonates Siebert Financial Corp. (NASDAQ: SIEB), has appointed marketing luminary and creative strategist, Stefano Marrone, as Chief Marketing Officer. In his new role, Marrone will direct marketing for all […]

TBA Worldwide Acquires Amazon Specialty Agency SaleSurf Growth

TBA Worldwide Acquires Amazon Specialty Agency SaleSurf Growth

TBA Worldwide, a collective of strategically aligned, data-fueled advertising agencies and specialty marketing firms—including Brandon, a boundary-pushing creative marketing agency redefining what it means to be results-obsessed—today announced that it has acquired SaleSurf Growth. The latter is a performance-driven Amazon marketing agency empowering direct-to-consumer brands to grow through strategic Amazon marketplace optimization. Founded in 2022 by Anthony […]

COCA-COLA® CELEBRATES THE POWER OF SHARED EXPERIENCES WITH ‘SHARE THE FEELS’

COCA-COLA® CELEBRATES THE POWER OF SHARED EXPERIENCES WITH ‘SHARE THE FEELS’

Today, Coca-Cola® builds on its legacy of personalised campaigns with the launch of ‘Share the Feels,’ the new dynamic OOH creative transforming name pairings into unexpected messages that capture the spark of connections between friends. Leveraging the groundbreaking success of ‘Share a Coke,’ and taking the personalised connection to a new level, ‘Share the Feels’ is designed […]

Lucozade Alert Launches New Anthony Joshua Edition With ‘Office Ring Walk’ Campaign By We Are Social Sport

Lucozade Alert Launches New Anthony Joshua Edition With ‘Office Ring Walk’ Campaign By We Are Social Sport

Lucozade Alert is launching a special edition of its Mango Peachade Zero Sugar drink in collaboration with boxing legend Anthony Joshua. The launch campaign has been led by Lucozade’s UK social media agency We Are Social Sport, the sports division of global socially-led creative agency We Are Social. The work reimagines the boxing ring as […]

New Panda Express® Brand Campaign Serves Up Love and Karaoke, Auntie-Style

New Panda Express® Brand Campaign Serves Up Love and Karaoke, Auntie-Style

The integrated campaign brings the brand’s “Have You Eaten Yet?” tagline platform to life nationwide Panda Express®, the family-owned pioneer of American Chinese comfort food, is launching its first major national brand campaign under the new tagline, “Have You Eaten Yet?” The integrated campaign, which debuts April 24, just ahead of Asian American and Pacific […]

Drama, betrayal, and climate change: Telenovela “Muy Caliente” warns of dangers to marine life

Drama, betrayal, and climate change: Telenovela “Muy Caliente” warns of dangers to marine life

WWF-Brasil takes a lighthearted approach to raising awareness and donations for marine conservation Miguel and Elena are the perfect couple – the classic story, love at first sight. But Miguel is a fisherman, and with the oceans warming, he has to travel farther and farther to find fish. He goes so far, in fact, that he disappears. […]

Prestigious Hospitality Interior Design and Architecture Firm The Gettys Group Hires Blurr Bureau to Refresh its Brand for Its Next Stage of Growth

Prestigious Hospitality Interior Design and Architecture Firm The Gettys Group Hires Blurr Bureau to Refresh its Brand for Its Next Stage of Growth

The Gettys Group, a global collective of hospitality experts, partnered with award-winning brand strategy and design firm Blurr Bureau to reimagine their brand identity for a new chapter. As The Gettys Group’s inaugural hire Ron Swidler assumed the role of CEO, this evolution needed to reflect both the company’s rich legacy and a bold vision for the future. […]