Amsterdam’s Ogilvy Social.Lab has appointed a new Executive Creative Director, Tolga Büyükdoganay. The acclaimed creative leader has returned to the agency after working there successfully a Global Creative Director from 2015 to 2017. Büyükdoganay will now be responsible for all of Ogilvy Social.Lab’s creative output for clients such as Philips, CenterParcs and ProRail. Büyükdoganay is originally […]
Digirank is marking 10 years in business by rebranding to Loom, a name which better reflects how it integrates digital channels to help companies succeed online. Founded in Bristol in 2009 and still independent and owner-managed, the agency works with high-growth, entrepreneurial South West clients across a range of industry sectors. The last two years has seen the […]
Ziggurat, Greene King’s long-term strategic brand partner, has rebranded its flagship beer, Greene King IPA, the nation’s favourite IPA. The new branding is a confident change, going back to the brands original roots. First brewed in 1928, the new identity celebrates the partnership of the pioneering founders Benjamin Greene and Frederick King. Brett Goldhawk, Managing Partner at Ziggurat […]
Global aviation services group Air Partner has launched a new brand identity that unifies its wide range of services, created by global branding agency StormBrands. Through merger and acquisition, Air Partner had grown rapidly, bringing together multiple companies with individual identities, naming structures and cultures including group charter, private jet, freight, air evacuation and safety […]
Beko, the UK’s number one best-selling large home appliance brand, is back on television with a £2million campaign set to reach 35 million adults over two months. The significant investment will see the brand driving consumer demand by targeting homeowners during peak season for laundry sales, from the end of September through to Black Friday. […]
Love or Fear, the agency launched by Dave Dye, Matthew Waksman, and Allan Dutton has won the creative advertising account for the Zurich backed, travel insurance disruptor, Pluto, without a pitch. Pluto was launched to offer seamless travel insurance for millennial travellers. The five star trust pilot rated service offers a hassle-free experience; from 1-minute […]
Sharp’s Brewery is working with Nick Mulvey to make music that will protect British coastlines from plastic pollution and help reduce single plastic usage. The Cornish Brewery and Mercury Music Prize nominee have today released the first track pressed onto a record made from recycled plastic, which has been washed up on Cornish beaches. Sharp’s Brewery and […]
Rachel’s Organic, the natural yogurt brand, is launching a new advertising campaign to celebrate its unique and pioneering family heritage. krow has created a 20-second film that recognises Rachel’s Organic history, showing viewers that it’s taken three generations of female farmers to make their yogurt as good as it is today. The agency’s first work […]
Body armour vests, speech recognition and medications — these are all examples of products that, for the most part, are designed for men. A new campaign film by creative agency POL and Plan International Norway shows that gender inequality exists everywhere and that inequality can take various forms. To change this current trend, Plan is […]
Los Angeles Chamber Orchestra (LACO) announced the launch of its new brand positioning, purpose and visual identity, conceived and created by independent strategic brand consultancy Brandpie. LACO’s core positioning – “the invigorating power of classical music” – seeks to modernise the orchestra and appeal to a new generation of music fans, spark curiosity in the […]