Ricola, the Swiss herbal drop manufacturer, has announced the launch of a major new brand campaign. The push was developed in partnership with creative agency Publicis, with media strategy and planning by Arena Media, part of Havas Group Media. ‘Wish you well’, Ricola’s first brand campaign for over three years, aims to raise brand awareness […]
Leading independent media and marketing consultancy, Ebiquity, announced the release of its newest report “TV at the Tipping Point.” The report evaluates key trends in linear TV and considers the implications for the future of TV advertising. Ebiquity’s analysis suggests that the market is soon approaching an inflection point. The consultancy predicts that by 2022 there […]
Vidcon, part of the Viacom family has appointed VCCP Media to handle its Media planning and buying to promote its inaugural London event in February 2019. VidCon is the longest established festival and summit for the creator and online video community and has grown year on year, with more than 90,000 attendees worldwide in 2018. […]
Beano has launched a new national joke competition to find Britain’s funniest primary school class. Teachers across the UK can submit their primary school classes’ top three jokes here from April 1st 2019. The top three classes, voted for by Beano’s gag maker experts and kids on Beano.com, will each win a bundle of Beano annuals, […]
Kelkoo Group, the leading pan-European eCommerce advertising and shopping comparison service (CSS), has announced the appointment of Vincent Vaussion as its new Global Partnerships Director. Vincent will be responsible for developing partnerships with merchants looking to target customers through Google Shopping Ads, across the group’s key European markets. This scheme offers retailers an average advantage […]
e3creative, one of Manchester’s most successful digital agencies has joined international digital agency, Dept. Founded in 2010 by Jake Welsh, e3creative works with forward- thinking brands to create refined, impactful and inspiring digital experiences. With e3creative joining, Dept UK strengthens its service portfolio to match client demand, namely creative and digital marketing. e3creative will be able […]
Ueno, a full-service creative agency, announced the hiring of Gillian Rode and Pen Stanton as Executive Producers in the agency’s San Francisco and New York offices. The two will lead client services and project management in their respective offices. Rode joined Ueno from fuseproject where, as a Program Director, she oversaw a team of project […]
Janger, the cost-effective and eco-friendly retail hanger, has appointed Fanclub PR as its consumer and trade PR agency, as the brand makes its first major play in the consumer retail space. The brief will see Fanclub PR launch the retail hanger to consumers following its success within the business retail space. The integrated PR agency […]
UK innovation funding specialist MPA Group has appointed a new Marketing Director, continuing their investment in talented new people as they drive forward their successful growth strategy. Phil Hammett joined the MPA Group Board in December from BNP Paribas where he was Marketing Director. He has 20 years’ experience of B2B and B2C marketing and […]
Collider, the creative experience agency, is strengthening its senior team and its focus on connected experiences for brands with the appointment of Richard Lloyd-Williams, to the new role of Experiential Business Director. Collider specialises in integrated campaigns for brands, with experience at its core; Lloyd-Williams will focus on developing Collider’s consumer experiential business. Joining Collider […]