O2 unveils an innovative new campaign to spotlight the launch of its satellite-to-mobile service Today, O2 and its creative agency of record VCCP are unveiling a bold new integrated campaign that celebrates the launch of O2’s brand new satellite-to-mobile service, O2 Satellite. In an exciting first in Europe, O2 is paving the way as the first provider to launch satellite […]
Creative agency AMV BBDO has created a humorous campaign for kitchen roll brand Plenty, owned by global hygiene and health company Essity, that shows us that there are two types of people in the world: the messy and the clean. And usually, they end up together. A hero TV spot is a playful, musical number […]
For World Down Syndrome Day 2026, CoorDown presents the international awareness campaign created in collaboration with the New York agency SMALL. What happens when words about disability are used as insults or to make people laugh? The problem is not simply the use of “one wrong word”. The deeper issue is the ableist imagery that […]
Created to promote energy awareness in younger generations, ‘Goodnight Light’ aims to change the narrative around the common childhood fear of darkness When it comes to childhood fears, nyctophobia – aka being scared of the dark – is one of the most common. Who knows what might be hiding under the bed, behind a curtain […]
While Mother’s Day remains a big moment in the calendar for the majority of families in the UK, new research shows that not everyone will be celebrating this year – with 1 in 8 admitting they won’t be buying their mum a gift at all. Findings from online polls of nearly 1,500 consumers across Facebook, […]
Combined power of Adge’s proprietary measurement solutions and Publicis’ end-to-end AI production platform, removes the guesswork around creative performance and drives tangible business outcomes for brands. Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announces the acquisition of industry-leading measurement and content intelligence company AdgeAI. A partner to some of the world’s biggest brands and platforms, […]
With the FIFA World Cup 2026™ approaching this summer, Official Snack Sponsor of the FIFA World Cup 2026™ Walkers is igniting excitement amongst fans with a number of experiences to bring them closer than ever to the world’s biggest sporting event, and offering exclusive opportunities — from once‑in‑a‑lifetime pitch‑side moments to behind-the-scenes access to some […]
Creative agency develops locally rooted campaigns turning hometown pride into fandom League One Volleyball (LOVB)— the largest community in youth volleyball and the nation’s first professional league built from the club up —with Atlantic New York, an independent creative agency based in Brooklyn, to develop new season campaigns for its six pro teams ahead of […]
VCCP, the independent global challenger network, today announces the promotion of three of its outstanding planners, underscoring its commitment to recognising and nurturing talent from within, and strengthening its strategic leadership for the future. The trio of promotions reflect the depth of strategic talent within VCCP: Stefan Siedentopf has been promoted to the newly created […]
Independent agency Brandon is pleased to share the launch of its latest work with PZ Cussons: a new visual brand identity for Imperial Leather, which includes recrafting the iconic heritage logo and a full packaging redesign across the brand’s product portfolio. “Revitalising heritage brands is one of our specialities at Brandon and, when it comes […]