New campaign encourages people to choose self-expression and individuality over superficial judgement.
Coley Porter Bell delivers new immersive integrated campaign and design system.
Coley Porter Bell Unveils The John Frieda® Haircare ‘It’s for me’ Integrated Campaign
● Walkers & Doritos have partnered with tour operator easyJet holidays, to offer consumers the chance to win a package holiday every hour via a new on-pack promotion
● The creative encourages Brits to rediscover the joys of holidaying abroad, showcasing Walkers’ brand purpose of bringing levity to the nation and emphasising Doritos’ brand positioning: allowing Gen Z to break free from social convention and express their true selves
● Integrated campaign reveals the nation’s funniest holiday habits, after research reveals 91% of Brits have a ‘holiday alter-ego’ and dramatises the funny things Brits do #OnlyOnHoliday
Walkers, Doritos And easyJet Holidays Team Up For The First Time To Give Brits The Chance To ‘Win a Holiday Every Hour!’ In New Multi-Million Pound Media Campaign
The brand continues to reinforce its commitment to offering plant-based alternatives. The campaign, created by DAVID Madrid, plays with the visual similarities between meat and plant
Burger King Debuts “Meat?” A Campaign Aimed At Leaving Meat-Lovers Stumped