The leading American-led clean energy company collaborated with Chicago-based brand design and strategy firm VSA Partners on the new interactive site. Invenergy, the leading privately held developer, owner, and operator of sustainable energy solutions, today launched its new website, marking the culmination of a strategic effort to enhance the dialogue around the clean energy transition that […]
Xceptor is a leading-edge data automation company, servicing global financial services institutions. Their unique Xceptor Platform, developed over 20 years, combined with their suite of advanced automation products allows business users to be empowered, elevate productivity, and deliver enhanced end-user experiences for financial services’ customers. Following private equity investment by Astorg in 2021, Xceptor are pursuing […]
Campaign by KesselsKramer introduces: a water bottle. Ever since its founding in 2009, Dopper has been fighting against plastic-packaged water. Because disposable bottles create unnecessary tons of plastic waste every day, CO2 emissions from production and transport and pollution of the oceans.1 For example, the environmental impact of packaged water is 1400 to 3500 times […]
O₂ can do – that’s more than just a claim. It expresses the brand’s commitment to constantly questioning the rules of the telco market and turning pain points into love points for its customers. The new “CAN DO DECODED” brand book by O₂ and Serviceplan Bubble answers the question of what it takes to be a game changer. Bestselling […]
By: Yasmine Zavahir, Vice President – Americas, System1 and Isabella Villalobos, Global Research Manager, Campaign Effectiveness, Indeed You’ve likely heard the term “melting pot” to describe diversity in America. It’s one of the most popular metaphors because the country brings together people of different backgrounds, race, religions and cultures. However, critics argue this is too […]
adam&eveDDB are bringing the Famous Five back to screens for their first new adventure on Great Western Railway since 2020. The 60” TV ad, which broke on June 12th with media planning and buying handled by the7stars, will see GWR specifically promoting the benefits of train travel over using the car for the first time, […]
For their 150th Anniversary, Heineken®, in partnership with LePub, unveils an unconventional creative campaign that celebrates all the ways people have misspelled, adapted and enjoyed their beer. Heineken® is turning 150. The perfect time to talk about a brand’s heritage and honour their history, no? Instead, Heineken® is marking this milestone with a global campaign that […]
In October 2020, Serviceplan Group launched its partnership with award-winning US creative agency Pereira O’Dell, in 2022 Serviceplan Group founded Mediaplus Americas in New York. The agency group, which was named Independent Network of the Year at the 2022 Cannes Lions, always had a clear goal in mind: to build a House of Communication for […]
Ekstasy, who is Caura’s lead creative advertising agency has strategised and created a series of six advertising spots, to shine a light on different car management issues faced by UK drivers. It will be an integrated campaign running over 12 months across the country. The commercials use humour and relatable locations (for example, petrol station, […]
First brand campaign by creative agency BMB for LTA Youth since appointed in January 2023 LTA, the national governing body of tennis in Great Britain, unveils its new integrated advertising and branded content campaign to inspire more children aged 4-11 years old to play tennis. British professional tennis players, Emma Raducanu MBE, and Jack Draper, […]