Cavai appoints Mats Persson as CEO
Persson takes the helm as the business readies itself for its next phase of growth
Cavai appoints Mats Persson as CEO
GumGum and Frameplay Partner to Deliver Contextually Relevant, Intrinsic In-Game Advertisements
Joint solution allows advertisers to amplify brand messages across premium gaming content creating a relevant and non-disruptive experience
UNDER EMBARGO UNTIL TUESDAY JUNE 14TH AT 3 PM BST
GumGum and Frameplay Partner to Deliver Contextually Relevant, Intrinsic In-Game Advertisements
GumGum Announces Industry First Contextual Partnership with Tumblr
Tumblr becomes the first social platform to leverage Verity™, the only contextual solution with MRC content-level accreditation for contextual analysis, brand safety and suitability
GumGum, a contextual-first global digital advertising platform, today announced a partnership with social network Tumblr, owned and operated by Automattic, to introduce GumGum’s advanced contextual targeting capabilities across the platform. Tumblr now becomes the first social platform to be supported by GumGum’s proprietary contextual solution, Verity™. And Tumblr, which helped establish GIFs as a popular […]
Peak’s Toon Blast combines live action with animation as it sends the Toons on tour in the real world, in new campaign by This Thing of Ours
- High octane 30-second film sees the stars of Toon Blast take to the streets of a US city on their way to a disco dance-off - Video harnesses a mixture of live action, soft-shaded frame-by-frame animation and 3D elements
Peak’s Toon Blast combines live action with animation as it sends the Toons on tour in the real world, in new campaign by This Thing of Ours
We Are Social expands reach in South East Asia with acquisition of Singapore-based Kobe
We Are Social expands reach in South East Asia with
acquisition of Singapore-based Kobe
Wunderman Thompson and Child Focus refuse to allow missing children to disappear
Wunderman Thompson and Child Focus refuse to allow missing children to disappear
FAB Finalists For The 24th FAB Awards Revealed!
FAB Finalists For The 24th FAB Awards Revealed!
Mrs. Crimble’s Unveils Rap Challenge on TikTok
Mrs. Crimble’s Unveils Rap Challenge on TikTok
Invibes’ Interactive Display formats are generating attention more effectively versus comparators,
Lumen UK study finds
“Invibes delivers attention by giving consumers advertising experiences they actually want, whilst proudly supporting robust journalism.” – Caroline Lidington, Managing Director - UK, Invibes Advertising
Invibes’ Interactive Display formats are generating attention more effectively versus comparators,
Lumen UK study finds
Looklet launches virtual “Dressing Room” for fashion retailers’ customers to style garments online
This revolutionary technology allows consumers to style garments on a broad variety of body shapes to visualize how garments and styles would look on them.
Looklet launches virtual “Dressing Room” for fashion retailers’ customers to style garments online