Global communications network, VCCP continues to strengthen its creative department with the appointment of three highly awarded creative teams as its roster of challenger clients grows, following a string of major client wins, including Direct Line Group (inc. Churchill, Green Flag, and Direct Line), Hovis and Co-op. Bringing a wealth of experience, the new hires – Charli Camber (née Plant) and Laura Saraiva; Lance Boreham and Tom […]
Chicago-based agency strengthens executive bench with key promotions, creating a partnership where women now hold five of seven leadership positions VSA Partners, a leading strategy and creative agency, today announced the promotion of three key executives to bolster its leadership team. YanYan Zhang and Kim Mickenberg have been named partners, while Susan Pfeifer, an existing […]
By Tracey Shirtcliff, founder and CEO of SCOPE Better, the Pricing Platform designed for professional services. If you run a marketing agency, you’re probably already aware of the potential artificial intelligence (AI) may hold for you. It’s coming into all sectors of business, supporting a whole range of professional services, from research to ideation and […]
Elevate the Outcome founder and CEO Mike Lyons to join the leadership team Net Conversion, a leading media agency known for its data-driven approach and commitment to client success, today announced the acquisition of Elevate the Outcome, a specialized media buying firm known for its extensive direct-to-publisher relationships. The strategic acquisition enhances Net Conversion’s ability to […]
Clemmie Telford joins McCann from ITV to spearhead creative content offering Clemmie Telford has been appointed Executive Creative Director at McCann Content Studios. Spearheading creative content, Clemmie will be based out of McCann Central in the UK working across the agency and broader network to upscale the social and influencer offering and drive innovation for […]
Strategic leadership appointments reinforce Utiq’s investment in people and commitment to responsible digital marketing Utiq, the European AdTech company providing a Telco-powered infrastructure that leverages authentic, user-consented signals, today announces its regional expansion with the establishment of dedicated leadership for Southern Europe and the DACH region. Monica Rodriguez has been promoted to lead Utiq’s Southern Europe […]
February 2025 In regular Q&A sessions, Jenny Stanley, Managing Director at Appetite Creative explores the key challenges, trends and solutions facing experts from across the advertising and packaging industry. Asking five key questions per conversation, Jenny will look to learn more about her interviewee, their career, clients and give them a final word. This interview […]
Powered by Warm Street founder Theo Gentilli BEYOND is a new community for culture marketers which has launched in the UK. It brings a unique opportunity for brands to connect, grow and dive first-hand into once-in-a-lifetime experiences. Piloted in 2024, the community has taken already flight with 132 brands such as Nike, Red Bull, Diageo, Spotify and […]
Brand-new Multicultural Media Disruptor Reshapes U.S. Hispanic Youth & Healthcare Engagement with a Culture-First approach Relevant+, the independent culture media group redefining the U.S. Hispanic market, today announced unprecedented growth since its founding less than two years ago. In just 10 months, the company has achieved a 10X revenue increase, expanded its Fortune 500 client roster by […]
Dave Newton joins from Future Plc following 20-year media career Active International, the global Corporate Trade company, has appointed experienced media professional Dave Newton as its first head of agency partnerships – North & Scotland. Newton joins from 10 years at Future Plc where, based in Manchester, he worked as business director. Newton’s media career spans more than 20 years […]