Young Capital bridges generation gap with energy drink ‘donated’ by Gen Z

Young Capital bridges generation gap with energy drink ‘donated’ by Gen Z

Directed by HAMLET’s Angelo Cerisara, the surreal campaign encourages Gen Z-ers to ‘Boost Your Boomer’ with an invigorating beverage Of all the challenges associated with modern workplaces, the generation gap is one of the biggest. With their boundless energy and digital nous, it’s no surprise that Gen Z can get frustrated with the slower pace […]

Ogilvy PR launches ACE, a global industry Analyst Community Engagement service

Ogilvy PR launches ACE, a global industry Analyst Community Engagement service

Ogilvy Public Relations (Ogilvy PR) today announced the launch of ACE (Analyst Community Engagement), a new global service designed to give technology companies an informed, strategic and measurable approach to industry analyst relations. Ogilvy PR’s ACE service will be driven by a global team based in New York, San Francisco, Chicago, London, Hong Kong, Beijing, […]