During the 2026 World Cup, Budweiser China partnered with Fred & Farid Shanghai to launch BUDWEISER BREAKFAST BAR, an integrated campaign created in response to China’s unique morning match-viewing reality. With many matches taking place during the morning in China, fans could no longer gather with friends in bars at night as they had in […]
As tens of thousands of England fans travel to the US this summer, Marmite helps our away support feel more at home This summer, Marmite is changing its name to ‘WeMite’ and releasing special edition jars for travelling England football fans. Designed to bring a taste of home to America, where Marmite can be harder […]
Plant-based food brand Gosh! has launched a cross-platform ad campaign celebrating its unapologetic, cult-like devotion to vegetables. Created by Insiders, Mad About Veg is a new brand platform that is being unveiled across, CTV, OOH, YouTube and social today. Media was handled by JAA Media. Rather than aiming to convert meat eaters, or focusing on dietary choices, […]
Tango’s new campaign dips into 90s nostalgia with the aim of resonating with Gen Z Soft drink brand Tango, owned by Carlsberg Britvic, launches a new brand platform and campaign ‘Wrecking Ball of Tang’. The campaign, by creative agency of record VCCP, spotlights the intense hit of tang that characterises the intense taste and flavour experience […]
Envato has partnered with artist Max Kolo to put creative flow to the ultimate test: creating marketing material for Gladiators NYC in a single day while working from the middle of a live armored combat event in Central Park. The activation translates Envato’s “Creative Flow Activated” campaign into a live experience, building on their digital activity […]
With BYU’s AJ Dybantsa and Kansas U’s Darryn Peterson selected as the top two picks by the Washington Wizards and Utah Jazz on the opening night of the 2026 NBA Draft, the Big 12 had the first two overall selections in an NBA draft for the first time in Conference history. To celebrate the moment, the Big […]
Guerrilla-Style Campaign Squarely Aimed at Dallas-Fort Worth Beauty and Wellness Professionals Humanaut, the independent creative agency and production company based in Chattanooga, is launching a provocative and guerrilla-style OOH campaign in the greater Dallas-Fort Worth market for Booksy, a leading online scheduling and marketplace platform for local beauty, wellness and health providers. Humanaut won the Booksy […]
The new film demonstrates how predictive cultural intelligence, advanced AI-driven pipelines and human craftsmanship can work together to shape the future of impactful storytelling Lexus and AKQA unveiled The Summers We Keep, the third film in their creative partnership built on innovation, craftsmanship and compelling storytelling. Created for Lexus’ digital and owned channels and designed for […]
“Energy is no longer just a climate discussion. It’s also a question of dependency, price volatility and security.” That is the message from Swedish heat pump manufacturer NIBE, which is launching the international campaign A Heat Pump is an Act of Independence during London Climate Action Week. As thousands of policymakers, business leaders and climate stakeholders gather […]
After Cannes-winning Caramelo campaign, brand and AlmapBBDO turn over a new leaf in valuing mixed-breed dogs: with Ronaldinho Gaúcho, they want to take an affectionate approach to redefining the term “mutt” in Brazil Just as Brazil is turning its eyes to football, PEDIGREE® launches “PEDIGREE® Mutt,” a new national campaign that invites Brazilians to change […]