Legora puts Aaron Judge in focus in new U.S. campaign

Legora puts Aaron Judge in focus in new U.S. campaign

Swedish legal tech company Legora turns Aaron Judge’s greatest asset, his ability to shut out the noise and focus on the pitch that matters, into a metaphor for how AI can help legal teams work. Earlier this year, Legora announced a multi-year partnership with Aaron Judge and the New York Yankees. Now, the AI company […]

Hot Lava Puts Arrow Electronics on the National Stage with IndyCar Season Finale Spot

Hot Lava Puts Arrow Electronics on the National Stage with IndyCar Season Finale Spot

New work from the “Smart to Intelligent” platform debuts during FOX’s Mission Foods Grand Prix of Monterey at WeatherTech Raceway Laguna Seca Independent agency Hot Lava is debuting new work for Arrow Electronics during The Mission Foods Grand Prix of Monterey at WeatherTech Raceway Laguna Seca. Airing nationally on FOX, the :30 spot, titled “The Speed of Arrow,” extends Arrow’s […]

ManiLife launch their First-Ever TVC with Wonderful Things To Deliver An Unhinged Send-Up of Seductive Food Ads

ManiLife launch their First-Ever TVC with Wonderful Things To Deliver An Unhinged Send-Up of Seductive Food Ads

ManiLife, the cult-favourite peanut butter brand has teamed up with Wonderful Things for their debut television commercial. The 30-second spot features a playful parody of the premium food genre including a seductive female VO in various states of ecstasy paired with lingering close-ups of ManiLife peanut butter in climactic scenarios before pulling out to reveal […]

Guinness heroes the Iconic Harp in new ‘LoVely’ campaign

Guinness heroes the Iconic Harp in new ‘LoVely’ campaign

Guinness has launched its latest campaign heroing the brand’s iconic harp, creating a modern and fresh perspective of one of the brand’s most distinctive assets, crafted in partnership with AMV BBDO. Launched through an evocative OOH campaign, ‘LoVely’, presents a new expression of ‘Lovely Day for a Guinness’ – the brand’s iconic and timeless advertising […]

Tiger® Beer’s New Global Campaign Celebrates the Power of the Inner Tiger Within Us All

Tiger® Beer’s New Global Campaign Celebrates the Power of the Inner Tiger Within Us All

Tiger® Beer has launched a brand campaign that challenges conventional ideas of courage, framing it not as something extraordinary or reserved for the fearless few, but as an inner strength people already carry within. Created in partnership with LePub Singapore, the campaign comes to life through a cinematic hero film introducing Tiger’s new creative idea, […]

TUX Creative House Helps Sunski Expand Beyond Sunglasses with New SPF Brand Platform

TUX Creative House Helps Sunski Expand Beyond Sunglasses with New SPF Brand Platform

Outdoor lifestyle brand Sunski has launched a new SPF line, supported by a brand identity and platform developed by TUX Creative House, marking the company’s expansion from sunglasses into the broader sun protection category. The work, which is now live across the U.S. market, included brand strategy and positioning, product strategy, visual identity, packaging design, and the creation […]

A bit of mischief, going unheard

A bit of mischief, going unheard

Audi & BBH London create a mesmerising spectacle with ‘After Dark’, that sees the Audi e-tron range skilfully evade security to get onto the Silverstone race track. A new epic creative spot for Audi’s fully electric e-tron range celebrates quiet confidence as a powerful asset, steering the e-tron away from the category norms back to […]