Midlife Women express frustration over feeling invisible to brands: 69% of this demographic feel invisible to brands 62% think that advertising targeted at them rarely shows someone they can relate to Only 7% think they’re very well represented in advertising. A new report has been released on the back of exclusive research that shows a […]
Foot Locker’s Global Holiday Campaign Features NBA Stars Kevin Durant, LaMelo Ball, Anthony Edwards, and Steph Curry, Musician Enisa, and Foot Locker’s Iconic Stripers Today, global retailer Foot Locker, part of Foot Locker, Inc.(NYSE:FL), launched The Heart of Sneakers – a new global platform in tandem with its star-studded 2023 holiday campaign. The Heart of Sneakers celebrates sneaker […]
DLMDD, the creative sound branding agency, has worked with Amazon to produce a heart-warming cover version of The Beatles track “In My Life” for the retailer’s holiday campaign. Launching today, the campaign film, titled Joyride, features an emotive, orchestral arrangement of one of John Lennon’s most personal songs “In My Life”. The arrangement was created […]
The advert tells the story of three life-long friends reviving the joy of their youth atop a snowy hill, proving that joyful moments are made even more special when they’re shared This film kicks off Amazon’s integrated “Joy is shared” festive brand campaign and will run across Broadcast TV, Video On Demand, Online Video and […]
Heathrow launches its festive campaign for 2023 bearing the seasonal message that the most special festive memories are those made with loved ones – and often when departing or arriving at the UK’s largest airport. The campaign looks to avoid the traditional Christmas cliches by focusing on intimate moments between travellers departing on their festive journeys and […]
Debenhams, the beloved British retail institution with a community of over 3000 brands, announces the launch of its highly anticipated Christmas campaign ‘Wonderland is Waiting’. With this new campaign, Debenhams is set to reaffirm its status as the definitive destination for discerning shoppers, seeking the finest selection of beauty, fashion and homeware brands, all under one iconic […]
– Oven gloves sing their support for hosts and help make the Christmas dinner one to remember – – Features Starship’s 1987 hit song ‘Nothing’s Gonna Stop Us Now’ – – Debuts during ITV’s Coronation Street on 6th November – Morrisons is showing its support for the nation’s festive hosts in its latest Christmas advert which […]
Directed by Pierre Davy through HAMLET, the campaign celebrates the buyers and sellers of the pre-loved movement urging them to ‘Keep it Going’ The pre-loved clothes movement has grown in size and popularity over the past few years, with savvy consumers valuing sustainability and financial benefits over mass produced fast fashion. And the chance to […]
Jung von Matt has created a fun and lighthearted campaign for Opel to persuade European and UK customers to switch to the electric Opel Corsa and Vauxhall Corsa models. The Europe-wide 360-degree campaign is aimed at buyers who still hesitate to switch to a fully electric car. To dispel any remaining doubts, the new campaign showcases […]
Rick re-records iconic hit single ‘Never Gonna Give You Up’ to highlight how everyone’s hearing is different Specsavers today unveils a new, integrated marketing campaign fronted by music legend, Rick Astley, to get the nation talking and thinking differently about their hearing. To kick-start that national conversation, Rick has re-recorded his iconic 80s hit single […]