A luxury longevity supplement inspired by the Fountain of Youth

A luxury longevity supplement inspired by the Fountain of Youth

The premium supplement category is exhausting in its predictability – clinical whites and pharmaceutical sans serifs at one end, muted greens and softened wellness at the other. AEVUM, designed by brand & packaging design agency Greatergood, refuses both. Built around one of the oldest symbols in human culture, the Fountain of Youth, the brand translates a […]