Vivo Project Highlights Dangers of Online Gaming for Children

Vivo Project Highlights Dangers of Online Gaming for Children

As children and young people are increasingly immersed in interactive worlds, especially in the online gaming universe, global studies indicate that a child can spend even more time, money, and experience more anxiety than a professional gambler. Faced with this scenario, Vivo and the Africa Creative agency, with the technical support of the Regional Psychology […]

VIVO ‘AMAZON DESERT RALLY’ CAMPAIGN: A CRAZY IDEA WITH A SERIOUS MESSAGE

VIVO ‘AMAZON DESERT RALLY’ CAMPAIGN: A CRAZY IDEA WITH A SERIOUS MESSAGE

The project alerts to the point of no return in the Amazon Rainforest As the Amazon Rainforest faces unprecedented threats from deforestation leading to desertification, Vivo, the most sustainable company in Brazil and the whole of Latin America, joined forces with indigenous communities and environmental organizations to launch the groundbreaking “Amazon Desert Rally.” To draw […]

The Amazon Rainforest ‘Tops’ Forbes’ Billionaires

The Amazon Rainforest ‘Tops’ Forbes’ Billionaires

Move over Elon Musk, The Amazon Rainforest has made the top ranking of Forbes’ ranking of the world’s richest billionaires in a special advertising campaign by global beauty brand Natura. The cover takeover of Forbes’ billionaire list featuring the Amazon Rainforest declared the richest entity in the world goes live online on Friday, April 26. A corresponding […]

Brazilian Beer Brand Brahma Tells Festival-Goers: ‘Stop Worrying, Lose Your Phone, And Just Have Fun’

Brazilian Beer Brand Brahma Tells Festival-Goers: ‘Stop Worrying, Lose Your Phone, And Just Have Fun’

Meet ‘Brahma Phone’: A phone created by a brand who understands everything about Carnival and nothing about cell phones AMBEV’s Brazilian beverage icon, Brahma beer, fresh from elevating the spirit of the Brazilian Carnival as its biggest sponsor, is preparing to bring the same joy to other large events and gatherings by making it easy […]

Vivo and AMA present an unprecedented project that uses artificial intelligence to improve communication with autistic people

Vivo and AMA present an unprecedented project that uses artificial intelligence to improve communication with autistic people

There are 2 million autistic people in Brazil and one of their characteristics is the difficulty in communicating with their families and, consequently, with the world. One of the means of communication for most autistic people are visual communication cards that help them communicate about basic activities, such as peeing, drinking water, listening to music […]

Campaign by Africa Creative Exposes Deadly Kidney Problems That Burden the Trans Community and in Partnership with Doctors Launch Lingerie That Can Save Lives

Campaign by Africa Creative Exposes Deadly Kidney Problems That Burden the Trans Community and in Partnership with Doctors Launch Lingerie That Can Save Lives

Ads depict use of tapes, strings, and superglue to hide genitals and spotlight an alternative product from Truccs and propose legislative action in Brazil Brazil is the country that kills the most trans women in the world. Since most of them keep their male genitals, hiding their genitals is a way of making themselves invisible to […]