Independent marketing and analytics agency Net Conversion has been named “Media Agency of Record (AOR)” for Southeastern Grocers, LLC (SEG), parent company and home of Harveys Supermarket and Winn-Dixie. The agency will be responsible for media planning and buying, media analytics, and advanced analytics to deliver data-driven solutions that fuel customer loyalty, acquisition, and growth. Net Conversion’s selection followed a […]
Frontier Airlines has named independent agency BarkleyOKRP as its new agency of record to help lead a bold brand transformation. As Frontier redefines what it means to be a budget-friendly airline, the partnership will support the airline’s broader mission to deliver more than just low fares – creating a modern, value-driven experience that customers can […]
The Many, an award-winning independent agency specializing in holistic strategies, creative campaigns and content, and connective media planning, has been named media agency of record for Panda Express. The agency was selected to extend a successful multiyear partnership based on their proven ability to advance Panda Express’ media strategy during a key growth phase. Their demonstrated […]
The All England Lawn Tennis Club has appointed VCCP, the challenger network for challenger brands, as its global creative agency of record – beginning with The Championships, Wimbledon 2025. Photo Credit: AELTC/Joe Toth VCCP will work with The All England Lawn Tennis Club to develop a new global creative advertising strategy for this iconic tennis event, engaging sports fans worldwide. The […]
Claritev Corporation (NYSE: CTEV), a technology, data and insights company focused on making healthcare more affordable, transparent and fair for all, today announced that it has appointed TBA Worldwide’s Brandon as its new agency of record. TBA Worldwide is a fast-growing independent collective of advertising agencies and specialty marketing firms and Brandon is its fully integrated marketing agency, with […]
Brandon, a leading integrated marketing agency specializing in brand strategy and consumer engagement, has been named Agency of Record for Primal Pet Foods, a pioneer in raw, whole-food nutrition for pets. Following a competitive pitch process, Primal Pet Foods selected Brandon to support its continued growth and expand awareness and engagement for its premium pet nutrition […]
Creative agency Insiders has started 2025 with five new business wins in the FMCG space. Insiders has been appointed by healthy childrens’ food brand Little Dish, men’s grooming brand Rock Face; Noodle brand Kabuto, food brand Two Chicks, and is confirmed as the agency of record for food and supplement brand Hunter & Gather. All […]
We Are Social has been appointed by Carlsberg Group as its global social media agency of record. We Are Social’s UK office won a competitive pitch to secure the work, and will now collaborate with Carlsberg Group across strategy and creative campaign development, as well as social-first content production through We Are Social Studios. The agency’s […]
Chicago-based agency Tom, Dick & Harry Creative Inc. (TDH) has been named Agency of Record for the newly launched Chicago Sports Network (CHSN), the new broadcast home for the Chicago Blackhawks, Bulls, and White Sox. The agency won the account in early August after a competitive pitch process that began in mid-July. The widely anticipated launch of CHSN will put […]
This is the latest of a string of Government wins Following a competitive pitch against rostered Government agencies, UNLIMITED & Pablo has been appointed as the agency of record for The Breakthrough Agenda. The initiative, led by the Department for Energy Security and Net Zero, was established to strengthen international collaboration in clean technologies and […]