Leo Burnett London gets behind Australian equality vote

Leo Burnett London gets behind Australian equality vote

Leo Burnett London is showing its love and support of Australia’s LGBTQ+ community by emblazoning its office windows with the phrase ‘Say yes, Australia’, in reference to the public survey on same-sex marriage equality. The windows of Leo Burnett’s offices overlook one of London’s busiest stretches of road, the A4, which carries a great deal […]

Leaked emails reveal WPP’s plan to pull out of Eurobest and could also leave Cannes in 2018

Leaked emails reveal WPP’s plan to pull out of Eurobest and could also leave Cannes in 2018

One of the biggest news out of 2017’s Cannes Lions Festival of Creativity didn’t concern any dazzling campaigns but, rather, Publicis Groupe’s announcement that it would forbid all of its agencies from entering Cannes or any other awards shows next year. Now, WPP, the world’s largest holding group, has continued its threats to follow suit […]

Omnicom Agencies Win Top Honors at the 2017 Cannes Lions Festival of Creativity

Omnicom Agencies Win Top Honors at the 2017 Cannes Lions Festival of Creativity

At the 64th annual Cannes Lions International Festival of Creativity, Omnicom agencies continued the tradition of being the most creatively awarded in the industry by sweeping the media and advertising categories. In total, 152 Omnicom agencies won nearly 360 Lions from approximately 35 different countries across more than 20 communication disciplines. BBDO claimed both Network and […]

Publicis Groupe builds the first professional assistant platform powered by AI and machine learning

Publicis Groupe builds the first professional assistant platform powered by AI and machine learning

Publicis Groupe Chairman & CEO, Arthur Sadoun, announced the next step of The Power of One, initiated in 2015 by Maurice Lévy, Chairman of the Supervisory Board of Publicis Groupe. After the acquisition of Sapient with its world-class technology expertise, and after having broken the barriers between our different entities to form Solution hubs, Publicis […]

OLIVER release report analysing client/agency relationship

OLIVER release report analysing client/agency relationship

In-house agency specialists OLIVER have released an infographic examining the client/agency relationship. The graphic, which is based on a range of studies, lifts the lid on the agency/client model and how this is adapting. It covers areas such as: Marketers concerns at the speed of change e.g. 76% think marketing has changed more in the past two […]

TBWA Takes the Lead This Women’s Day with Poignant Film

TBWA Takes the Lead This Women’s Day with Poignant Film

The global TBWA network has released a powerful campaign in conjunction with International Women’s Day to stress the importance of recognizing women’s issues as everyone’s issues, most crucially in the workplace, and to echo the International Women’s Day 2016 dedicated theme: A Pledge for Parity. The campaign, branded ‘Take The Lead,’ includes a poignant two […]

Exposure Lead Agency For Microsoft Surface 2 Campaign

Exposure Lead Agency For Microsoft Surface 2 Campaign

Following a competitive pitch, communications agency Exposure has been appointed as lead creative agency for Microsoft’s newest tablet, the Surface 2, in an integrated four month campaign starting December, 2013. Campaign activity aims to bring audiences together through a creative approach that drives them along the journey to purchase. Activity includes advertising, media partnerships, influencer […]

Watch the 2013 John Lewis Christmas ad

Watch the 2013 John Lewis Christmas ad

John Lewis has released its Christmas ad online, ahead of its first TV outing on November 9. The animated spot, “the bear and the hare”, returns to the John Lewis theme of finding the perfect gift for someone you love. It features a bear and a hare that have never been able to spend Christmas […]

Maynard Malone expands team with FMCG & mobile marketing experience

Maynard Malone expands team with FMCG & mobile marketing experience

Digital creative agency, Maynard Malone, hires five specialists including head of delivery senior appointment as demand for digital marketing services continue to grow. The new appointments have extensive experience in working with worldwide FMCG brands, both in agency positions and client-side and managing director of the London based agency, Ameet Chandarana is positive that their […]