Search Magic, a UK-based search engine optimisation agency, has announced a strategic expansion into the UK pharmaceutical and supplements sectors, launching a specialist offering designed to strengthen brand demand and visibility across traditional and AI-powered search. The new offering focuses on two priorities for pharmaceutical and supplement brands: increasingthe number of consumers searching for them […]
Creative Audit, used by brands including Boots, links creative signals with campaign outcomes to identify what drives results and inform future creative DAIVID, the intelligence engine for creative and media, today launched a new solution that analyses thousands of ads at once, connecting creative signals with campaign outcomes to show which elements drive stronger results […]
New AI-powered technology analyses social video to help brands discover and deeply vet creators based on their actual content, behaviours and brand affinities. Plot, the video intelligence platform built to analyse social videos without any brand tagging required, today announced their latest product Creator Intelligence, an AI-powered solution for influencer and community teams to source […]
