Brooklyn-based independent agency, Madwell, announced that it has been named agency of record for coconut-based beverage company, Harmless Harvest, after a highly competitive, national RFP process. Madwell’s first task will be developing brand positioning, campaign strategy, media planning and creative execution in support of a Summer 2019 launch. Harmless Harvest is a food and beverage […]
Cleveland-based independent agency, Marcus Thomas, announced that it has been named agency of record for Masco Cabinetry’s KraftMaid brand, effective immediately. Following a comprehensive selection process, Marcus Thomas will assume AOR duties for KraftMaid, providing brand consulting, creative services, public relations, media, digital and social marketing support. Work is scheduled to begin immediately. This win […]