HMRC launches “You’re On It” with Pablo & UNLIMITED to raise awareness of digital tools that make managing money and tax affairs easier

HMRC launches “You’re On It” with Pablo & UNLIMITED to raise awareness of digital tools that make managing money and tax affairs easier

This week Pablo & UNLIMITED launch a major new campaign for His Majesty’s Revenue and Customs (HMRC). The campaign sees a renewed push from HMRC to raise awareness of their digital channels and encourages customers to make use of online and digital services for a number of simple tasks, instead of calling or writing to […]

Chase launches major new campaign to help customers ‘see what their money can do’

Chase launches major new campaign to help customers ‘see what their money can do’

Chase today launches a major new advertising campaign and brand platform, designed to inspire customers to realise the potential of their money. The new platform and campaign – which comes three years after Chase‘s launch in the UK – signifies the next step in Chase’s growth as it continues to broaden its product offer and supports a […]

ChaChing® Launch Offers Retailers Chance to Give Back to Consumers

ChaChing® Launch Offers Retailers Chance to Give Back to Consumers

New shopping app looks to tackle ever-growing cost of generating online orders as media rates rise and click to purchase falls.  Advertising products on Big Tech platforms now taking up to 50% of retailers’ revenue, squeezing their margins and driving up prices for consumers. ChaChing® is a digital shopping platform currently in final stage of […]

Google uses a parakeet and horned melons to spotlight new innovations in the Google app with Stink Studios.

Google uses a parakeet and horned melons to spotlight new innovations in the Google app with Stink Studios.

Google has launched a new paid campaign across the UK, France and Germany to showcase the multiple ways to search with the Google app. The campaign has been developed by Stink Studios, Google Creative Lab and Google Brand Studio (EMEA). The Google app helps people to discover the world in a more spontaneous and surprising […]

Desperados Turn Dance Steps into Epic Party Rewards

Desperados Turn Dance Steps into Epic Party Rewards

New app created by We Are Pi launches with epic mixed media promo film by Henri + Diego through 1stAveMachine Today beer brand Desperados launch the world’s first dance powered reward app, that turns dance steps into epic party rewards & donations. All Desperados fans need to do is download the Desperados Dance Club app, […]

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Samsung Espana and Cheil Worldwide Spain have created a ground-breaking AI app for people with autism that autonomously turns down the volume on fear-triggering sounds they find disturbing without isolating them by cancelling out noise altogether. The app is the first ever smart noise-management app that works in real-time to enable people to manage individual […]

Wunderman Thompson expands reach of award-winning mentoring app across APAC ahead of global expansion.

Wunderman Thompson expands reach of award-winning mentoring app across APAC ahead of global expansion.

Wunderman Thompson’s peer-to-peer mentoring app for women expands across APAC after a successful launch in the UK last International Women’s Day. Called Magpie, the app’s purpose is to empower and connect women across the business using a matchmaking style app based on each individual mentor’s expertise and knowledge. Complimenting longer-term mentoring schemes available in the industry, Magpie connects women for peer mentorship […]

Chime Introduces “Chime Feels”; New Campaign Celebrates the Financial Decisions that Lead to Life’s Big Moments

<strong>Chime Introduces “Chime Feels”; New Campaign Celebrates the Financial Decisions that Lead to Life’s Big Moments</strong>

New Spots Feature “Feels” by Calvin Harris and Katy Perry  Chime, the #1 most-loved mobile banking app, is launching the “Chime Feels” advertising campaign to help people feel good about the financial decisions that lead to life’s big events. SF-based agency Barrett developed the creative work. The spots began to air on February 6 on Broadcast, Streaming […]

Plum lands new positioning with a new TV spot and campaign from Founders Makers to help tackle cost-of-living challenges

<strong>Plum lands new positioning with a new TV spot and campaign from Founders Makers to help tackle cost-of-living challenges</strong>

Plum, the smart money app, today reveals its new ‘money motivated’ positioning with a TV spot and digital campaign created by Founders Makers. The new campaign communicates Plum’s holistic offering to help people save more and build their wealth, during a time when managing finances is arguably more important than ever.  The UK public has […]

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