Saatchi & Saatchi has today announced three new creative hires within CCO Franki Goodwin’s team. Patrick Silla joins as Associate Creative Director, having risen through the ranks at Wieden+Kennedy, working on Heinz’s multi award-winning “It Has to Be” campaign, and iconic brands, Ford and Nike. Silla has also held roles at Beyond, where he worked […]
Yes& has promoted Chrissie Koeppen to senior VP, Innovation, and Beth Yezzi to senior VP, Digital, reflecting the agency’s expanded focus on AI, digital strategy and integrated innovation. The promotions support a broader push to strengthen capabilities across the agency and help clients navigate increasingly complex marketing and technology challenges. Together, Koeppen and Yezzi will lead […]
International production company BSWT Films flexes creative muscle with signing of Tomás Peña, Pedro Pinto and Joaquín Luna in tandem with recent rebrand International production company BSWT Films has bolstered its roster of talent with the signing of three new directors. The move is aligned with the company’s renewed future focus on culture defining work, music-led and […]
Independent Performance Media agency ROAST has announced the appointment of Nicole Palmieri as its new Head of Digital PR. Palmieri joins to lead a specialist Digital PR department, specifically designed to navigate the shift from traditional link-building to the era of Generative AI and LLMs (Large Language Models). Palmieri joins ROAST following a highly successful […]
Cornett, a female‑owned independent media & marketing agency, has been selected by Conagra Brands, home to North America’s most iconic food brands, as its Strategic Media Execution Partner. Conagra is rebuilding its media and marketing model to enhance speed, transparency, and strategic integration. This work includes bringing strategy and digital activation in‑house, establishing a Marketing Center […]
Funkin Cocktails, home to both its ready-to-drink range and its professional-grade cocktail ingredients brand, has appointed independent creative agency, Impero, to work across its Funkin Cocktails RTDs and Funkin Pro Cocktails businesses. The appointment spans two key projects: A campaign for Funkin Cocktails Nitro RTDs and the development of a new positioning, brand world and […]
Agency Tapped to Launch Vodka As New Spirit From Beloved Sustainability-Driven Gin Brand The Many has been selected to launch Gray Whale Vodka, the new spirit extension from Deutsch Family Wine & Spirits. The agency’s scope covers strategy, creative, and production for a new brand platform and launch campaign, with work breaking this July. Gray […]
Vault49, the independent brand and innovation agency, has appointed Ami Werner as Senior Strategy Director, strengthening the agency’s growing strategy capability. Werner joins from Bulletproof New York, where she most recently served as Head of Strategy. With more than two decades of experience across brand strategy, innovation, and consumer insight, she has partnered with global […]
BBH Studios has promoted Sophie FitzGerald to the new role of Head of Black Sheep Studios, its award-winning live action and photography production arm. The move sees her take on responsibility for overseeing all productions that come through Black Sheep Studio’s doors. FitzGerald has been Executive Producer at Black Sheep since 2022. Since then, she’s […]
McCANN in Birmingham will lead creative communications across England, Wales and Northern Ireland to support the Food Standards Agency’s mission. The Food Standards Agency (FSA) has appointed McCANN in Birmingham as its full-service agency, leading creative communications following a competitive pitch. The partnership will see McCANN deliver strategy, creative, and assets to increase awareness of the […]