Zespri partners with VCCP to develop and launch Grown for Good, its new global brand platform

Zespri partners with VCCP to develop and launch Grown for Good, its new global brand platform

Zespri, the world’s leading marketer of kiwifruit, has today announced the appointment of international creative network, VCCP to develop and launch its new global brand platform, Grown for Good, following a rigorous selection process. Zespri International Limited is the largest marketer of kiwifruit in the world, selling a record 248.1 million trays of kiwifruit in the 2025/26 […]

VCCP’s inevidence shakes up B2B advocacy with new positioning and homegrown leadership duo

VCCP’s inevidence shakes up B2B advocacy with new positioning and homegrown leadership duo

inevidence appoints female CEO and MD powerhouse duo Melissa Talbot and Kate Hickson VCCP’s advocacy marketing specialist arm, inevidence, has today announced the promotion of Melissa Talbot to CEO and Kate Hickson to Managing Director as they spearhead a new supercharged offering. inevidence’s strategic business pivot will enable greater customer-powered growth for its clients and is backed […]

Publicis London promotes Katie Hibbard to Chief Strategy Officer

Publicis London promotes Katie Hibbard to Chief Strategy Officer

Publicis London has promoted Katie Hibbard to Chief Strategy Officer. As CSO, Hibbard will lead strategy across the agency’s international client portfolio, which includes Power of One clients and brands such as Fosters, Electrolux and Marriott Bonvoy. Alongside overseeing the agency’s strategic direction, Hibbard will working closely with CEO Trent Patterson and CCO Noel Bunting […]

Lonsdale+Partners Appoints Jocelyne Henri Danet as Group Managing Director

Lonsdale+Partners Appoints Jocelyne Henri Danet as Group Managing Director

Independent branding and design network Lonsdale+Partners has announced the appointment of Jocelyne Henri Danet as Group Managing Director, effective 1 July. Working alongside President Frédéric Messian, Henri Danet will drive commercial momentum and growth for the Group. She will lead business units across Paris, Singapore and New York including brand and design agency Lonsdale and […]

Yes& Invests in Higher Education with the Hire of Kimberly Hallman as SVP

Yes& Invests in Higher Education with the Hire of Kimberly Hallman as SVP

Veteran marketer to lead the agency’s education and nonprofit practice Yes&, a leading independent, fully-integrated creative agency, today announced that Kimberly Hallman has joined as Senior Vice President, Workstream Lead, where she will lead its education and nonprofit practice. In the role, she will guide work for universities, research centers, foundations, and cause-based organizations, supporting […]

Brave Browser & Search Engine expands into France and Germany with key hires

Brave Browser & Search Engine expands into France and Germany with key hires

After establishing itself in the UK, US and Canada, the independent browser and search engine moves to boost European presence Brave Browser & Search Engine, the independent, privacy-first browser and search engine, has announced its expansion into continental Europe, appointing Zouher Yahia and Thomas Bindl as Senior Ad Sales Directors for France and Germany respectively. […]

FOUR ROSES BOURBON NAMES PROOF ADVERTISING AS CREATIVE AGENCY OF RECORD

FOUR ROSES BOURBON NAMES PROOF ADVERTISING AS CREATIVE AGENCY OF RECORD

The iconic bourbon brand will accelerate its next phase of growth by expanding awareness and advocacy Four Roses Distillery has selected Proof Advertising as its creative agency of record following a competitive review. The appointment builds on the brand’s strong momentum by expanding reach and deepening consumer engagement at greater scale. As interest in premium […]

Zulu Alpha Kilo Expands Zulubot Leadership

Zulu Alpha Kilo Expands Zulubot Leadership

Indie creative shop announces new promotions, hires for Zulubot studio Global creative company Zulu Alpha Kilo (Z.A.K.) has announced a new leadership structure for Zulubot, its innovative production arm. The announcement includes a slate of new hires and promotions as Zulubot continues to grow. Founded in 2014 in response to client needs, Zulubot was built […]