Mitchell & Ness launches first above the line campaign in the UK

Mitchell & Ness launches first above the line campaign in the UK

Nostalgia brand Mitchell & Ness has launched its first ATL campaign to promote an extended range of NBA Hardwood Classics (HWC) Swingman Collection. Created by Mercieca, the launch sees the brand emblazoned across 45 high footfall London sites in key locations across the London Underground Network and bus sides. After signing a multi-year licensing agreement […]