Audience Store and Fenestra announce strategic alliance to enhance campaign efficiency and effectiveness

Audience Store and Fenestra announce strategic alliance to enhance campaign efficiency and effectiveness

The partnership will help brands maximise their reach and achieve incremental growth Audience Store, a leading international customer insight and programmatic media activation partner, has entered into a strategic alliance with Fenestra, an innovative provider of AI-driven solutions for the advertising industry. The partnership is part of Audience Store‘s Innovation Lab initiative, aimed at enhancing […]

Audience Store partners with AudienceProject to enhance incremental reach capabilities for TV advertisers

Audience Store partners with AudienceProject to enhance incremental reach capabilities for TV advertisers

The partnership will enable advertisers to deduplicate Barb data and impression-level digital data to discover incremental reach opportunities for and improve the effectiveness of their CTV campaigns Audience Store, a premier international customer insight and programmatic media activation partner, has announced a partnership with AudienceProject, a leading provider of audience measurement solutions, to bolster incremental […]

Precision CTV and YouTube targeting maximised Black Friday footfall for Audience Store’s Furniture Village work

Precision CTV and YouTube targeting maximised Black Friday footfall for Audience Store’s Furniture Village work

Using such channels to supplement linear TV activity, Audience Store was able to help Furniture Village beat footfall and sales targets in the lead-up to Black Friday last year. The campaign is one that will inevitably interest habitual TV advertisers intrigued by the possibilities of CTV for brand and performance. Furniture Village has relied on linear TV as its […]

Audience Store Welcomes Agency Veteran To Strengthen Programmatic Team

Ex-Dentsu media veteran Matt Champion to lead client development for Audience Store

Audience Store Welcomes Agency Veteran To Strengthen Programmatic Team

Audience Store, a programmatic technology activation company, have announced a key new hire as it continues to expand its team of experts in response to a recent period of growth. Audience Store has seen significant expansion in the last year and is doubling down on their current and new business; with a drive to focus […]