New Hefty campaign reinforce craft and the ability to turn the most crazy creative ideas in sound

New Hefty campaign reinforce craft and the ability to turn the most crazy creative ideas in sound

Hefty, the Brazilian audio producer led by Edu Luke, reinforces the meticulous character of its work with a new creative concept, presented in their ad campaign. Created by Rapp Brazil, the strategy brings Luke himself as protagonist in a totally unusual environment, designed to illustrate their ability to make happen any crazy creative idea in […]

Outfox the competition: First content marketing trends podcast launches

Outfox the competition: First content marketing trends podcast launches

BrandContent has launched a new podcast – Outfoxed: The Disruptive Content podcast – the only podcast focusing on emerging content marketing trends. Hosted by the BrandContent team, the podcast is a series of 15-20 minute episodes interviewing industry thought-leaders from around the world analysing trends including; voice search, content automation, CRO, robot journalism, and AI.  […]

Former Adelphoi management team launches new sonic branding agency DLMDD

Former Adelphoi management team launches new sonic branding agency DLMDD

Max De Lucia, Greg Moore and Sascha Darroch-Davies have walked out of senior management roles at music and sound collective Adelphoi Music, joining forces with former FRUKT MD Jeremy Paterson to start DLMDD – an international sonic branding agency. Drawing on backgrounds at the forefront of music production and branding, De Lucia, Moore, Darroch-Davies and […]

Deezer Partners with Triton Digital to Launch New Mobile Programmatic Audio Advertising

Deezer Partners with Triton Digital to Launch New Mobile Programmatic Audio Advertising

Deezer Brand Solutions, the ad-sales house of global music streaming service, Deezer, has launched mobile programmatic audio advertising for its free users through a new partnership with Triton Digital, the leading technology and services provider to the global audio industry. The new partnership will significantly improve advertising efficiency and will bring more value for both […]

Netflix’s ‘Lost in Space’ unveils Google smart-speaker adventure

Netflix’s ‘Lost in Space’ unveils Google smart-speaker adventure

Netflix is promoting its “Lost in Space” reboot with a new interactive audio adventure on Google’s smart speakers: The “Lost in Space” audio game encourages participants to help key characters of the show after their spaceship crash-lands on an unknown planet. The audio adventure, which lasts between 5 and 6 minutes, features a branched narrative […]

Voices.com Acquires Voicebank.net

Voices.com Acquires Voicebank.net

Voices.com, the largest global online marketplace for audio and voice over products and services, announced that it has entered into a definitive agreement to acquire Voicebank.net, a leading online platform for casting and project management workflow utilized by more than 1,600 of the top global advertising agencies, casting directors and creative, television and film production […]

Donna Head Joins Smoke & Mirrors London

Smoke & Mirrors are delighted to announce that Donna Head will join their team in Poland Street, Soho as an Executive Producer on July 2nd 2016. The move marks her departure from Amsterdam where she helped launch a new base for Finger Music. Commenting on Donna’s arrival, Global Managing Director of Smoke & Mirrors, Gary Szabo […]