The BBC and BBC Worldwide have created a fan-powered social campaign to celebrate the 50th anniversary episode of Doctor Who, called #Savetheday. Created by Zag, the consultancy arm of ad agency BBH, the digitally-led off-air campaign aims to harness the excitement and creativity of Doctor Who fans across the globe in the run up to […]
http://www.youtube.com/watch?v=OhGGZcG7tgc BBH Asia Pacific has created a world’s first ‘virtual meets reality’ football game to launch the Nike Hypervenom football boot in Southeast Asia. This revolutionary game sees for the first time, the convergence of virtual projection mapping and playing with a physical football. Introduced globally in May 2013, the Nike Hypervenom football boot made […]
Omnicom Group and Publicis Groupe have announced that they have signed a definitive agreement for a merger of equals, creating the world’s leading company in communications, advertising, marketing and digital services, with combined 2012 revenue of $22.7 billion (€17.7 billion). Based on closing prices on July 26, 2013, Publicis Omnicom Group will have a combined […]
Back in 2009 BBH dared to dream the impossible in a campaign for Robinsons. In ‘Imagine’, directed by Benito Montorio, the agency speculated how the people of the UK might react if a Briton was to win Wimbledon. Following Andy Murray’s victory in straight sets against Novak Djokovic, we need wonder no more – and […]
The Observer moved away from mournful coverage of Sir Alex Ferguson’s retirement as manager of Manchester United in its promotion of a 12-page supplement and opted for a more light hearted approach. In a campaign from Bartle Bogle Hegarty London, promotional material took on a tone of “playfulness and wit” and imagined the reaction of […]
On Sunday 7th October, Baileys, the Original Irish Cream, will unveil its most ambitious global marketing campaign to date with a TV and print campaign which will be seen in every continent around the world. The new campaign also sees the introduction of a new endline; ‘Cream With Spirit’. Launched in 1971, Baileys has always […]