Intermark Reveals 2024 Marketing Study that Links Behavioral Science Principles to Consumer Purchase Behavior

Intermark Reveals 2024 Marketing Study that Links Behavioral Science Principles to Consumer Purchase Behavior

Social research study takes virtual “field trip” inside the minds of consumers by demonstrating four key psychological principles Intermark Group, the nation’s largest psychology-driven marketing agency, has released a new experiential study based on a composite of academic journals and research by Kurtin Lewin, Ivan Pavlov, and more. Through real-world empirical social experiments, the study—titled […]