Metagenics, the world renowned science-based vitamin and supplement company, proudly announces its strategic partnership with Jellyfish, the integrated global digital marketing business entrusted with overseeing its global media strategy. After an extensive pitch process, Metagenics selected Jellyfish for their expertise across media, creative, data and technology. Leveraging their suite of proprietary technology, Jellyfish’s scope is […]
Thirteen years after founding Little Black Book (LBB) and quietly building a UK-headquartered business with a global footprint and + £3 million turnover, CEO Matt Cooper recently revealed a new digital archive for advertising agencies, production companies and businesses in the creative industries alongside a carefully planned UX redesign of the online platform. Founder and […]
A new study by System1 Research has found that Christmas ads generate more opportunities for potential long-term brand growth, than non-Christmas related advertising. The study analysed over 220 new ads aired on UK TV during November across multiple major consumer sectors including tech, financial services, food and drink, and automotive. It found that ads mentioning […]