January 23 sees the launch of Superunion, a next-generation global brand agency, offering clients access to a wider, more connected range of strategic and creative services. The new agency is led by Global CEO Jim Prior and Simon Bolton as Executive Chairman. Superunion has a network of 750 people, with 23 offices in 18 countries, […]
The Interbrand Group of Companiesannounced that Charles Trevail, will become its new Chief Executive Officer, effective January 1st, 2018. Currently the CEO of Omnicom agency, C Space, Trevail succeeds Jez Frampton, who is retiring at the end of 2017. In addition, C Space will become part of the Interbrand Group. Trevail has been CEO of […]
WPP consultancies Brand Union and Digit are creating a new identity for Land Rover. The consultancies were appointed following a six-way pitch and are tasked with creating an identity that will ‘support Land Rover’s ambitions for growth in new international markets’. The consultancies will also work on a set of brand guidelines for parent company […]