Roy+Teddy Join Independent Global Network by The Network

Roy+Teddy Join Independent Global Network by The Network

The network owned by independent creative agencies grows its global creative capabilities with Istanbul based member Award winning full-service creative agency Roy+Teddy have become the latest agency member to join by The Network, the independent global network for independent hotshops founded by the late Per Pedersen. by The Network – creators of highly acclaimed industry […]

Ad industry wants to confront ultra-orthodox extremists

Ad industry wants to confront ultra-orthodox extremists

Hidden Portraits: fighting years of vandalism against women in Jerusalem with daring Out of Home campaign Cloudfactory from Amsterdam and Blue Oyster Media and Adler Chomski, both from Tel Aviv, created a ‘Trojan Horse’ for Israel Women’s Network and JCDecaux Israel: They made a mosaic image of Israeli actor Tsahi Halevi representing the portraits of […]

I Becomes WE for the City of New York

<strong>I Becomes WE for the City of New York</strong>

Founders Launches a post-pandemic resurgence campaign for NYC The Partnership for New York City supported by Governor Kathy Hochul and Mayor Eric Adams have launched WE ❤️NYC, a multi-channel campaign which runs across all five boroughs of the city starting today. Created by independent creative agency Founders, the campaign has evolved the classic I❤️NY, to […]

Liverpool FC Legends Interview Club’s Most Loyal Fans as Carlsberg Continues to Toast 30 Years of Partnership

<strong>Liverpool FC Legends Interview Club’s Most Loyal Fans as Carlsberg Continues to Toast 30 Years of Partnership</strong>

The 22/23 football season marks the 30th anniversary of Carlsberg’s sponsorship of Liverpool F.C. – the longest partnership in Premier League history. In celebration of this commemorative year – and in continuation of Carlsberg’s ‘Forever Fans’ platform rolling out across the 30th anniversary season – ‘by The Network’ partners Worth Your While and Drive Studios […]

Per Pedersen, ‘by The Network’ Founder & former Grey Worldwide Creative Chairman, dies at 58

Per Pedersen, ‘by The Network’ Founder & former Grey Worldwide Creative Chairman, dies at 58

Mr. Pedersen, who started his career in his native Denmark, co-founded ‘Uncle Grey’ in 1996 a Grey Group ad agency based in Copenhagen. The creative hot shop was recognized as the highest ranked creative agency in the country during his tenure.  Pedersen’s ascent within the Grey network soon brought him to its worldwide headquarters in […]

Above+Beyond Join Indie Network by The Network

Above+Beyond Join Indie Network by The Network

Integrated agency Above Beyond have become the latest creative agency to join by The Network, the international network for small independent hotshops founded by Per Pedersen. Above+Beyond, whose clients include Amazon, Mulberry, Subway, Depop, Movado and Alzheimer’s Research UK are an award-winning London-based integrated creative agency, built for the audience age. In joining by The Network, they are […]

Carlsberg immortalizes ‘legendary saves’ to mark 30 years as Liverpool FC partners

by The Network takes us on a visual pub crawl through 30 years of Liverpool FC fandom

Carlsberg immortalizes ‘legendary saves’ to mark 30 years as Liverpool FC partners

This season marks the 30th anniversary of Carlsberg’s sponsorship of Liverpool FC, the longest partnership in Premier League history. In celebration of this, Carlsberg are launching a multi-channel campaign across 26 markets worldwide, with creative born of a truly collaborative global effort from by The Network partners Worth Your While, SMALL, The Council and Drive Studios.  The campaign is spearheaded by a hero film […]