● New playful brand campaign launches the infamous, annual Cadbury Creme Egg Hunt ● This year the competition back with limited edition, half white chocolate, half milk chocolate winning eggs ● The integrated campaign reveals new creative ‘How do you NOT eat yours’, putting a spin on the iconic Cadbury Creme Egg campaign from the ‘80s ‘How do you eat yours?’ ● Cadbury Creme Egg will reunite with actor and comedian Matt Lucas on radio to warn the nation to resist the temptation to eat the winning eggs
Cadbury Challenges The Nation NOT To Eat New Limited Edition Creme Egg In Latest Brand Campaign
Cadbury Creme Egg’s Golden Goobilee has been a celebration like no other, but what kind of Goobilee would this be without some commemorative memorabilia? With countless items sold for each milestone in Royal history, it was only fitting that Cadbury Creme Egg should receive the same royal treatment. To mark the pinnacle of Cadbury Creme […]
- Initiative saw Cadbury Creme Egg ‘hacking’ the ads of other brands
- Campaign also picked up Gold awards in the Best Integrated Campaign and Best Digital Experience categories, while ELVIS and Cadbury received a Silver in the Best Brand Building category for their work on Creme Egg over the last three years
Creative agency ELVIS and its client Cadbury triumphed at the DMA Awards last night, picking up the Grand Prix for their Cadbury Creme Egg ‘Hunt the Creme Egg’ campaign. The initiative, which saw Cadbury Creme Egg ‘hacking’ the ads of other brands, including Google, Benefit and Persil, also picked up Gold awards in the Best Integrated Campaign […]
Cadbury Creme Egg, the Mondelēz-owned chocolate brand, has revealed a major new integrated campaign, ‘Hunt the White Creme Egg’. The initiative was developed in partnership with creative agency ELVIS. The campaign, which includes TV, print, OOH, digital, social, instore, PR and media partnership activity, announces the return of the coveted white Creme Eggs. It seeks […]
