MAGNUM® PARTNERS WITH TROYE SIVAN TO CREATE THREE ALL-NEW MOOD-INSPIRED HONEY REMIXES

MAGNUM® PARTNERS WITH TROYE SIVAN TO CREATE THREE ALL-NEW MOOD-INSPIRED HONEY REMIXES

The inter-agency IPG team of Golin, LOLA MullenLowe, Mindshare, MullenLowe and Big Sync Music launch the Magnum® Wherever Pleasure Takes You campaign and NPD with newly-remixed Troye Sivan tracks Magnum® ice cream has teamed up with global award-winner and Grammy-nominated Australian singer-songwriter and actor Troye Sivan to create three all-new remixes of his track ‘Honey.’ […]

Robot dog mimics heat stroke symptoms in an unprecedented OOH build: Nordic pet brand’s latest campaign stuns in the streets of Finland

Robot dog mimics heat stroke symptoms in an unprecedented OOH build: Nordic pet brand’s latest campaign stuns in the streets of Finland

The Nordics’ leading petcare brand Musti Group launched a campaign warning dog owners to never leave their dog alone in a hot car. The campaign features a custom made robotic dog that simulates the symptoms of a heat stroke. The robot is placed inside a car and its movements are triggered by changes in temperature. […]

BORN UGLY CREATES GROUND-BREAKING SUMMER CAMPAIGN FOR THE ROYAL ARMOURIES: GAME CHANGERS

BORN UGLY CREATES GROUND-BREAKING SUMMER CAMPAIGN FOR THE ROYAL ARMOURIES: GAME CHANGERS

Creative change agency Born Ugly today announces the launch of the Royal Armouries’ summer campaign, Game Changers. By reframing the existing exhibition through an intriguing new lens and highlighting the Royal Armouries’ events calendar, including spectacles such as interactive jousting, Game Changers is designed to attract young families to the museum this summer. The campaign will go live on 20th […]

Grease Monkey Launches Campaign Created and Produced by Fortnight Collective to Express Gratitude for Valued Mechanics

Grease Monkey Launches Campaign Created and Produced by Fortnight Collective to Express Gratitude for Valued Mechanics

Grease Monkey, a flagship FullSpeed Automotive brand and leading automotive aftermarket services platform, wanted to recognize and truly thank valued mechanics at their more than 350 centers across the USA. So this year, the company launched a robust campaign highlighting those workers and all professional automotive technicians in a very moving, integrated campaign that launched […]

We Are Social Australia and Samsung unveil first creator-led music video for pop sensation Tate McRae

We Are Social Australia and Samsung unveil first creator-led music video for pop sensation Tate McRae

The campaign positions the Galaxy S24 Ultra as the ultimate concert companion. Socially-led creative agency We Are Social Australia has launched their latest campaign for Samsung, designed to elevate the live music experiences of Gen Z. As part of this project, they engaged 25 creators from the Samsung #TeamGalaxy collective to produce a crowd-sourced music video for […]

WALL’S ICE CREAM UNLEASHES HAPPINESS WITH ITS LATEST MASTERBRAND CAMPAIGN

WALL’S ICE CREAM UNLEASHES HAPPINESS WITH ITS LATEST MASTERBRAND CAMPAIGN

Live now, Wall’s, the iconic ice cream brand is putting their biggest investment to-date behind a Masterbrand campaign. Investing a substantial £10m across the campaign, this represents a step-change for Wall’s, moving from directly supporting Wall’s sub-brands, such as Twister, Cornetto and Solero, to supporting the Wall’s Masterbrand. A 360-degree marketing campaign will place the […]

As Industry Is Consumed by Digital & AI, Windermere Doubles Down on the Human Element of Real Estate with New Campaign from PB&

As Industry Is Consumed by Digital & AI, Windermere Doubles Down on the Human Element of Real Estate with New Campaign from PB&

After a tumultuous year, the real estate world continues to grapple with challenges from all sides. New concerns about commissions and a devotion to automation, technology, and efficiencies over agents has led to real estate itself being seriously questioned as a desirable career path. This is why Windemere decided to go against the tide and devote their […]

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