McCann’s campaign moves beyond category conventions to mark a new era for the brand PureGym has launched a vibrant new campaign designed to capture the unmistakable “feel-good glow” gym-goers experience after a great workout as well as the lasting positive impact exercise has on their everyday wellbeing. Created in partnership with McCann in Manchester, the […]
This autumn, IKEA Sweden’s campaign “Wherever life goes”, which highlights the many changes people go through in life, has been widely recognised. Now, IKEA and its agency NoA Åkestam Holst are adding an unusual twist by letting customers turn real-life changes into new home solutions. Life is constantly evolving, and as it does, homes need […]
Coming off the frenzy of Black Friday and Cyber Monday, the Canadian Addiction Treatment Centres is launching a different kind of sale – a savings event that highlights the real cost of addiction on Canadians and their loved ones. The Canadian Addiction Treatment Centres Blowout Sale reframes the familiar language of holiday discounts to reveal […]
New communication platform “Choose Wisely” created by independent creative agency THELMA invites Smartbox customers to think carefully before purchasing, knowing that just one Smartbox experience can change someone’s lifestyle forever The global experience gift market is growing at an annual rate of 6.4%, driven by a rising preference for experiential purchases over physical goods and […]
RWJBarnabas Health has introduced its first holiday campaign focusing on themes of health, community and shared traditions, emphasizing the meaningful moments that define the holiday season in New Jersey. The campaign was developed in collaboration with StrawberryFrog, an award-winning advertising agency. The campaign’s strategy centers on connecting with New Jersey families in the places and moments that matter […]
This Christmas, there’s one delivery that matters more than any: helping children to get what they urgently need. A recent study by Save the Children found that 88% of parents feel pressure to buy more to make Christmas magical, while 92% of children say they’ve received gifts they didn’t want or wouldn’t use — and 73% […]
Mix Of Goth, Luxury & Musical Elements Debuts Ozzy Osbourne Eyewear Line TUX Creative House, the full-service advertising agency, is launching a heart-pounding creative campaign that unveils a line of exclusive Ozzy Osbourne branded sunglasses from Garrett Leight California Optical, the luxury lifestyle brand founded in Venice Beach. The brand-new Ozzy Collection, ‘GLCOzzy,’ features thumb-stopping 15-second CGI-created […]
Created by UltraSuperNew, the campaign explores the importance of intimacy by measuring couples’ connections through synchronised heart rates Just in time for cosy season, condom brand SKYN has launched a Christmas campaign spotlighting the softness and intimacy that connects couples at a deeper level – by putting their connection to the ultimate test of scientific […]
Following romantic Christmas cliffhangers and stag do adventures, one final question remains: will Kevin and Katie the Carrot make it down the aisle for the most highly anticipated wedding of the year? Developed by McCann in Manchester, in a whirlwind of festive heroism, best man Kelvin the Carrot succeeds in bringing Kevin back just in […]
Campaign film taps into 1980s nostalgia and invites fans to relive the magic of the series through immersive experiences in and beyond the restaurants. Strange things are happening at Méqui. To celebrate the launch of the final season of Stranger Things, McDonald’s is unveiling a new campaign designed to transport fans straight to Hawkins—or rather, […]