Created by DUDE Milan, ‘I’ll Marry When I Want’ highlights the charity’s mission to combat early marriage via a ‘manifesto of freedom’ for children Let children be children, goes the old adage – but for over 640 million women and girls around the world who have been forced to marry against their will and before […]
Train passengers who avoid paying their fares are being reminded that they could find themselves on a one-way trip to Regret, Disgrace and Shame in the latest campaign from South Western Railway (SWR), created by independent agency St Luke’s. With fare evasion costing British railways an estimated £350-400m annually*, the brief was to create an […]
“No blue, no green” is the central message of the campaign “Lifeless Flag”, created to launch the SOS Oceano coalition The idea merges aesthetics and purpose by transforming a national symbol into a global call to action Starting from a powerful visual idea, reimagining Brazil’s flag as an environmental warning, Droga5 launches “Lifeless Flag”, a campaign […]
Ride-sharing platform extends mission-driven approach from business model to hiring practices, seeking leaders who view social justice as core business strategy inDrive, the world’s second most downloaded ride-hailing app, has set a bold goal: to positively impact 1 billion people by 2030. To achieve it, the company is strengthening its impact arm and launching “Positions […]
Humorous Creative Pitch Aimed At Digital Commerce Execs Raindrop, the San Diego brand performance agency, is launching a high-velocity marketing campaign that promotes FERMÀT, the AI-native commerce platform, as the most powerful tool marketers can use to innovate their online shopping experience, drive engagement and conversion and scale for the future. The company just announced a […]
The latest short stars masked country musician Orville Peck in the brand’s ongoing ‘Hotel Tales’ series TUX Creative House, the award-winning full-service creative agency, is releasing the next episode in W Hotels ambitious and ongoing global brand campaign, Hotel Tales, that dramatizes the curiosity-provoking world of W Hotels by tapping intriguing guests who share their untold stories and […]
There’s no better time than Halloween to unleash your creativity and explore the sides of ourselves that usually stay hidden. McDonald’s, together with creative agency Leo Italy, presents the Frankenstein Burger – a new platform that places the McDonald’s App at the heart of an experience celebrating flavor, creativity, and fun during the spookiest week […]
European location mapping and tech category leader partners with Preacher Amsterdam to launch Tom by TomTom Europe’s leading location technology company, TomTom, is back where it belongs: with drivers. TomTom is launching its new driving assistant, Tom by TomTom, with an integrated marketing platform, “Good Drivers Only.” that touts the new product and reintroduces the brand […]
The night doesn’t end when the clubs close – it just changes scene. For many, the next stop after dancing is grabbing something to eat on the way home. With a new outdoor campaign, placed strategically near bars and clubs, McDonald’s Sweden reminds partygoers that they are close at hand even after closing – for […]
McCann’s striking OOH campaign celebrates travel and community CrossCountry Trains, in collaboration with Global Street Art and McCann Birmingham, has unveiled The Embrace – a striking 14-metre-high mural celebrating connection and creativity in the heart of Leeds. CrossCountry Trains play a vital role in connecting the country, and the creative concept from McCann was inspired […]