Carlsberg has marked the launch of its new Carlsberg Danish Pilsner by sharing some of the meanest things people have tweeted about its old beer in a bold, honest and witty way. Created by Fold7, Clifford French and Initiative, the video series captures the reactions of employees across the business, from the brew house to the finance […]
Nature is “Beesexual”, which means most plants need bees to reproduce. This is why Pornhub announced the launch of its “Bisexual” campaign to help save the dwindling bee population. Under the newly launched channel, users can enjoy “bee porn” or short videos of foraging bees featuring voiceover cameos by well-known adult entertainment stars. Pornhub has […]
Independent creative agency, Impero will this week unveil a new, multi-market ‘Daiquiri Days’ campaign for Pernod Ricard’s Havana Club three-year-old rum – bringing some summertime swag to the Havana Club brand for the summer of 2019. The campaign will channel the spirit of Cuban street style, championing Havana Club’s new, highly instagrammable frozen daiquiri serve […]
Indians take great pride in their traditions. Their culture and values are what define them, but rarely do they ever get the opportunity to use a sacred tradition to do so much more. Rice brandIndia Gate, together with The Classic Partnership, part of the VMLY&R Group, believe that rice, which is used to shower blessings […]
Smart Energy GB is launching a campaign to demonstrate that the small action of requesting and getting a smart meter today can create big and important changes for tomorrow. Breaking on 12th April, the ‘I Want’ campaign by AMV BBDO, will run across TV, press, radio, Out-of-Home and social channels (YouTube, Facebook, Instagram, and Twitter). […]
Carlsberg UK has launched its most ambitious and honest consumer facing campaign ever in a bid to drive reappraisal of its flagship beer brand. The campaign centres around the ‘acknowledgement’ that today Carlsberg is ‘Probably not the best beer in the world’. This honesty has led to the beer being completely rebrewed so that the […]
Butcher’s Pet Care is kicking off their first brand campaign in five years as the brand re-positions itself as “the everyday choice in naturally nourishing food for dogs.” Developed by creative agency, LIFE, the TV campaign gives an intimate insight into the special bond that exists between owner and pet. The film captures beautiful everyday moments that […]
BETC Paris presents a new international campaign for Total Excellium Fuels. In this ambitious production, we see the Total Excellium Fuel embodied by an army of super heroes with one mission – eliminate engine dirt, here represented by a horde of hideous and scabby old monsters. The film was directed by Simon McQuiod and produced […]
Award winning creative and production company, Twelve, announced its latest work for the Bobby Moore Fund’s seventh annual Football Shirt Friday. Taking place during Bowel Cancer Awareness Month, Football Shirt Friday encourages people across the UK to proudly wear their shirts on April 26thraise money to help fund life-saving bowel cancer research. Alongside researchers and […]
Nine years after launching a viral video parody of Nestlé’s Kit Kat brand, the environmental group, Greenpeace, has released another video, this time highlighting Nestlé’s extensive use of plastic packaging. In the social video, Nestlé’s “Chief Plastics Officer” heads to a vending machine for a refreshment after a game of squash, but instead of receiving […]