Dixons Carphone, a leading multinational consumer electrical and mobile retailer and services company, has appointed Proximity London to work on the CRM programmes for Currys PC World and Carphone Warehouse on a project basis. The appointment will support the two brands’ customer engagement functions in delivering the business vision: ‘We Help Everyone Enjoy Amazing Technology’ and […]
Carphone Warehouse’s latest advertising campaign follows comedian, Keith Lemon, as he travels the globe in documentary style parody to highlight the issues people face when they’re not on the right mobile phone deal. The campaign consists of three 60-second films covering Lemon- whose real name is Leigh Francis- on his “Super Mega Personalised Quest Fing” […]
Carphone Warehouse has created a Twitter campaign with Cake to promote the launch of the HTC One Vivid Blue, exclusive to the retailer. The #OnceInABlueMoon campaign, which launched earlier this week, looks to celebrate the unexpected and has so far seen tweets from Duncan James from Blue and Michael Flatley. The campaign asks fans to […]