All Star Cast to Front People’s Postcode Lottery’s April Draw Campaign in New Cross-Broadcaster Deal from the7stars

All Star Cast to Front People’s Postcode Lottery’s April Draw Campaign in New Cross-Broadcaster Deal from the7stars

People’s Postcode Lottery has launched a new cross-broadcaster campaign ahead of April’s 2024 draws – their biggest ever. To celebrate this, People’s Postcode Lottery worked with the7stars, to devise a creative and media strategy that brings together some of the UK’s biggest names from across the nation’s biggest broadcasters and runs from 15th – 31st […]

CLARION CAPTURED BEHIND THE SCENES FOR C4 SHOW ‘ALDI’S CHRISTMAS SECRETS’

CLARION CAPTURED BEHIND THE SCENES FOR C4 SHOW ‘ALDI’S CHRISTMAS SECRETS’

Clarion will feature as part of brand-new Channel 4 show, Aldi’s Christmas Secrets, airing Monday 18th December at 9pm. The communications agency is captured behind the scenes as it brainstorms, plans and executes the nation’s first ever bottomless Pigs in Blankets Restaurant, after being briefed by Aldi to create brand love in the run up […]

TUI’S FIRST EVER CHRISTMAS ADVERT CELEBRATES A GREAT UNTOLD CHRISTMAS STORY

TUI’S FIRST EVER CHRISTMAS ADVERT CELEBRATES A GREAT UNTOLD CHRISTMAS STORY

TUI, the largest global travel and leisure company, has today launched its first Christmas campaign complete with Elves, Santa and sunshine. Created in partnership with Leo Burnett, the advert will first air during prime-time TV slots on ITV Breakfast during ‘Good Morning Britain’ at 06:55am (30-second edit) and 07:20am (60-second edit) as well as on […]

Channel 4.0 launches first branded series and first ecommerce campaign with e.l.f.

Channel 4.0 launches first branded series and first ecommerce campaign with e.l.f.

Channel 4.0, Channel 4’s digital-first strand for YouTube, is launching its first ever social branded series ‘Ready or Not?!’ and first ever ecommerce campaign with e.l.f. Cosmetics. ‘Ready or Not?!’ sees content creator Adeola Patronne and special guests dive headfirst into unfamiliar worlds of work while expressing their true selves through style, makeup, and skincare. […]

Channel 4 brings iconic blocks back together for single brand streaming future

Channel 4 brings iconic blocks back together for single brand streaming future

Channel 4 is boldly bringing all its digital, social, and linear channels together under one single brand as All 4 becomes ‘Channel 4’, elevating the broadcaster’s streaming-first commitment for the digital age. Audiences will enjoy a more seamless and connected viewing experience across all of Channel 4’s services and platforms. Whether they choose to stream […]

HSBC UK and Wunderman Thompson bring the excitement of Formula One to the baggage carousel for Channel 4 sponsorship deal

<strong>HSBC UK and Wunderman Thompson bring the excitement of Formula One to the baggage carousel for Channel 4 sponsorship deal</strong>

HSBC UK launch idents this weekend as they take over the sponsorship of Channel 4’s coverage of Formula 1. The sponsorship deal will see HSBC UK’s idents across 23 race weekends throughout 2023, with qualifying for the first race taking place in Bahrain on 4th March. The sponsorship idents, created by integrated marketing agency Wunderman Thompson UK, will remind viewers of HSBC’s […]

Specsavers showcases its audiology and home visits services through Countdown quiz show sponsorship

Specsavers showcases its audiology and home visits services through Countdown quiz show sponsorship

Today Specsavers announces its sponsorship of Channel 4’s popular quiz show Countdown to raise awareness of its expertise in audiology and through its home visits service.   The two-year sponsorship, negotiated and bought by MG OMD, starts on 3 February and comes 17 years after the business first sponsored the show.  The Countdown sponsorship will […]

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