With new strategy and branding developed by JKR, and new brand platform developed by AMV BBDO, charity aims to reconnect with society and inspire a million kind acts for animals For more than two centuries, the RSPCA has been pushing boundaries and raising standards to help animals live fairer and better lives. Now, in a […]
People’s Postcode Lottery has launched a new cross-broadcaster campaign ahead of April’s 2024 draws – their biggest ever. To celebrate this, People’s Postcode Lottery worked with the7stars, to devise a creative and media strategy that brings together some of the UK’s biggest names from across the nation’s biggest broadcasters and runs from 15th – 31st […]
Clarion will feature as part of brand-new Channel 4 show, Aldi’s Christmas Secrets, airing Monday 18th December at 9pm. The communications agency is captured behind the scenes as it brainstorms, plans and executes the nation’s first ever bottomless Pigs in Blankets Restaurant, after being briefed by Aldi to create brand love in the run up […]
TUI, the largest global travel and leisure company, has today launched its first Christmas campaign complete with Elves, Santa and sunshine. Created in partnership with Leo Burnett, the advert will first air during prime-time TV slots on ITV Breakfast during ‘Good Morning Britain’ at 06:55am (30-second edit) and 07:20am (60-second edit) as well as on […]
Channel 4.0, Channel 4’s digital-first strand for YouTube, is launching its first ever social branded series ‘Ready or Not?!’ and first ever ecommerce campaign with e.l.f. Cosmetics. ‘Ready or Not?!’ sees content creator Adeola Patronne and special guests dive headfirst into unfamiliar worlds of work while expressing their true selves through style, makeup, and skincare. […]
Specsavers launches the second phase of its sponsorship deal with Channel 4’s Countdown, shining a light on its home visits service. The new idents follow the success of its Audiology idents, which launched in January as the first phase of the two-year sponsorship deal, brokered by Manning Gottleib OMG. The new idents will run for […]
Channel 4 is boldly bringing all its digital, social, and linear channels together under one single brand as All 4 becomes ‘Channel 4’, elevating the broadcaster’s streaming-first commitment for the digital age. Audiences will enjoy a more seamless and connected viewing experience across all of Channel 4’s services and platforms. Whether they choose to stream […]
HSBC UK launch idents this weekend as they take over the sponsorship of Channel 4’s coverage of Formula 1. The sponsorship deal will see HSBC UK’s idents across 23 race weekends throughout 2023, with qualifying for the first race taking place in Bahrain on 4th March. The sponsorship idents, created by integrated marketing agency Wunderman Thompson UK, will remind viewers of HSBC’s […]
Today Specsavers announces its sponsorship of Channel 4’s popular quiz show Countdown to raise awareness of its expertise in audiology and through its home visits service. The two-year sponsorship, negotiated and bought by MG OMD, starts on 3 February and comes 17 years after the business first sponsored the show. The Countdown sponsorship will […]
Healthcare provider Benenden Health and MediaCom North have launched an exclusive creative partnership with Channel 4.
Benenden’s Time For A Check-in campaign encourages the nation to talk more openly about their health. It will feature Channel 4 talent including AJ Odudu, Davina McCall, Roman Kemp, Judi Love, Alex Brooker and Rylan Clarke who will star in a 10-month, multiplatform creative campaign which launched this week with a TV ad during the […]