MediaCom North Teams With Channel 4 for Save the Children’s Christmas Jumper Day Campaign

MediaCom North and Channel 4 aim to help Save the Children raise millions of pounds

MediaCom North Teams With Channel 4 for Save the Children’s Christmas Jumper Day Campaign

MANCHESTER head quartered MediaCom North and Channel 4 created an exclusive entire ad break takeover to raise awareness of Save the Children’s eighth annual Christmas Jumper Day, which takes place this Friday 13th December.  The unique ad break, hosted by Myleene Klass and Dom Joly, featured adverts by M&S, John Lewis & Partners and Waitrose & Partners, Moonpig, Smyths Toys […]

Tesco and MediaCom bring together shows and talent across Channel 4, ITV and Sky in Christmas ads

- Tesco and MediaCom are working with Channel 4, ITV and Sky to feature much-loved primetime shows in its Christmas ad campaign, bringing together three major broadcasters in a creative commercial advertising first - New channel specific ten second clips, produced by Somethin’ Else and MediaCom, take inspiration from Tesco’s existing Christmas TV adverts and launch today across each broadcaster - Clips will also be stitched together to form ‘super spots’ which will see talent and shows from all stations come together for the first time

Tesco and MediaCom bring together shows and talent across Channel 4, ITV and Sky in Christmas ads

Today, Tesco and MediaCom will be launching a new campaign with Channel 4, ITV and Sky to feature a selection of their primetime shows in its latest Christmas ad campaign. Tesco’s existing Christmas advert, which first aired earlier this week, sees a Tesco delivery driver deliver Christmas through the years to celebrate its centenary and […]

PHD Manchester negotiates Stroke Association partnership with Channel 4

PHD Manchester negotiates Stroke Association partnership with Channel 4

The Stroke Association, the UK’s leading charity dedicated to supporting people to rebuild their lives after stroke, is partnering with Channel 4 for its latest awareness campaign. Negotiated by Omnicom Media Group’s PHD Manchester and 4Sales in Manchester, the TV-led campaign will launch ahead of the charity’s Stroke Awareness Month in May to increase awareness […]

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 announced a new commercial deal for Made in Chelsea in 2019 including sponsorship from Sensodyne UK and a brand partnership with online fashion retailer, Never Fully Dressed. The sponsorship deal with Sensodyne, a GlaxoSmithKline Healthcare (UK) brand, was secured between 4Sales and Publicis Media Agency. It will run across all series in 2019 as […]

Hillarys sponsors Homes on 4 with new campaign from Red Brick Road

Hillarys sponsors Homes on 4 with new campaign from Red Brick Road

Red Brick Road has developed a campaign for Hillarys new sponsorship of Homes on 4, Channel 4’s property portfolio. The sponsorship deal covers all of Channel 4’s home programming including programmes such as Location, Location, Location and Grand Designs. Hillarys signed the eight-figure Channel 4 sponsorship deal in November 2018, signalling an important and ambitious […]

Dr. Oetker Ristorante Returns to UK TV and Continues Partnership with Channel 4’s First Dates

Dr. Oetker Ristorante Returns to UK TV and Continues Partnership with Channel 4’s First Dates

Dr. Oetker Ristorante, one of the UK’s leading thin and crispy pizza brand, continues its exciting brand partnership with Channel 4’s popular dating show, First Dates, the partnership is part of a multi-million pound campaign that includes a return to TV with the romantically themed brand advertising and special First Dates ads. Plus in the […]

New ‘Brexit Bus’ hits the road to promote Channel 4 drama

New ‘Brexit Bus’ hits the road to promote Channel 4 drama

Channel 4 have unveiled their own ‘Brexit Bus’ this morning ahead of January 7’s airing of Brexit: The Uncivil War, a new drama starring Benedict Cumberbatch. Styled to mimic the infamous Vote Leave campaign coach – the vehicle bears a new slogan – ‘Take back the remote control’. The promotional bus was unveiled in Westminster […]

Stars of Channel 4 and ITV reveal the Christmas moments that matter most to them in latest BT campaign

Stars of Channel 4 and ITV reveal the Christmas moments that matter most to them in latest BT campaign

BT has launched a new ‘Christmas Connections’ campaign in partnership with Channel 4 and ITV alongside some of the UK’s best-loved TV personalities. The ads feature the likes of Clare Balding, Rachel Riley, George Clarke, Phillip Schofield, Rio Ferdinand and Christine Lampard, all sharing personal stories all about moments that matter during the festive period. […]

Villa Plus sponsor Channel 4’s travel shows

Villa Plus sponsor Channel 4’s travel shows

Villa Plus is proud to be the new sponsors of Channel 4 series ‘A Place in the Sun’ and ‘A New Life in the Sun’. The six-month deal, brokered by VCCP Media and 4Sales, includes broadcast sponsorship and will run between mid-November 2018 until mid-April 2019, across the Channel 4, More4 and All 4 platforms. […]

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