JD Williams, a leading platform within N Brown Group plc, the inclusive fashion and homeware digital retail platform, today reveals its brand new campaign in collaboration with Sky Media and Channel 5, in a deal negotiated by the7stars, to target its midlife audience. The partnership will use both JD Williams and Sky Media’s rich data […]
Branding agency collaborates with local primary school on creative window display Branding agency WMH&I has unveiled a striking new studio window display inspired by and designed in collaboration with its neighbours, Dallington School, to highlight that creativity flourishes at any age. The vibrant display, which will be on show from March to May, has been […]
KesselsKramer creates campaign so critical voices stay heard on social media The time has come. This past Saturday, the new European law came into effect that better protects you against censorship, privacy infringement, and algorithmic bias. Bits of Freedom, in collaboration with KesselsKramer, is unveiling a new website where you can read what these laws […]
Embark Veterinary, a global leader in dog health and genetics, today announced the appointment of independent creative company Colossus Creative Co. as its agency of record. The collaboration is focused on a transformative brand campaign set to launch in March 2024 spotlighting Embark’s unique position in the more than $345 million canine genetics and health […]
The innovative technology company and the university are teaming up to boost contextual relevance and personalisation with machine learning Bid-smart DSP Preciso today unveils a collaboration with the AI Chip Centre at Digital University of Kerala (DUK), which sees the university use the programmatic bidder as a use case for its Masters students in AI […]
Multi-award-winning agencies, Nordic Morning, Comprend, Petra, Pyramid and Graal, are uniting as one agency, under the Comprend brand. The new agency will establish a new industry category, offering unrivalled expertise in tech-enabled marketing and communication, creating long-term trust and sustainable growth for their clients. The five agencies have collaborated in a common business area in Aura, previously H&H Group […]
Lufthansa has reassigned its creative budget. Serviceplan, House of Communication Munich, won the tender and will be responsible for the worldwide marketing communication of the Lufthansa brand. Lufthansa had previously worked with Accenture Song (formerly Kolle Rebbe). Carsten Hoffmann, VP Brand Experience, explains: “While we are very much looking forward to all that lies ahead, […]
The world of advertising has brought us some weird collabs over the last few years from Creme Egg mayonnaise to the infamous Weetabix and baked beans. This latest combo might be the weirdest of the lot. In what’s being dubbed “the world’s first quadruple collab” four brands with nothing in common have teamed up to […]
A new collaboration between L’Oréal Paris and Karl Lagerfeld – pays homage to the iconic designer – with the launch of a makeup collection, Karl Lagerfeld X L’Oréal Paris. Feminine and chic with a singularly “rock n’ roll” edge, the launch campaign by McCann Paris, unites the brand’s DNA with the DNA of the visionary designer. Known […]
Introducing THE RE(COLLECTION), made partially of plastic bottles
This Autumn, two iconic brands, Diesel and Coca-Cola, have joined forces to create The (Re)Collection; a beautifully crafted capsule collection incorporating recycled materials. Diesel, known for provoking its audience with irony, boldness and its ability to challenge conformity and Coca-Cola, known for celebrating togetherness and inclusivity, teamed up to merge their DNA and create a remarkable […]