Havas Media UK has appointed Matt Adams as its new Chief Executive Officer (CEO). The appointment follows Paul Frampton’s promotion to CEO of Havas Media Group UK & Ireland in January this year. As part of Frampton’s investment and succession plan, Adams will join the Group’s senior leadership team, made up of Managing Director of […]
Four out of five advertisers and marketers plan to increase their use of social media next year, even if many are unsure on how to measure its effectiveness, according to new research. The Content Marketing Association’s study, The Role of Social in Content Marketing, asked 100 senior level marketers, media agencies and creative agencies. It […]
