Leading British bookmaker Coral has today launched its new ‘We’re Here For It’ brand campaign, featuring a series of new TV ads for both horse racing and gaming. The ‘We’re Here For It’ campaign champions all the different types of racing, sports and gaming fans, and will use broader culture to help bring their world […]
*Hologram Tribute To Legend As Rummie Tops Racing Fans’ Poll Fifty years on from his first Grand National victory at Aintree racecourse, the legendary figure of Red Rum was seen once again in Liverpool, when appearing in hologram form in front of the iconic Royal Liver Building on the city’s waterfront. The cutting-edge tribute to […]
Coral’s ‘Your Horse’ campaign by BBH shows horseracing in a unique and dynamic way that has never been done before
CORAL BREAK NEW GROUND WITH PICCADILLY 3-D ACTIVATION
Creative agency Space is bringing circus thrills to 2016’s Cheltenham festival with a campaign designed to get punters to choose Coral as their bookmaker of choice at the racecourse. ‘The ‘Greatest Show on Turf’ will target festival goers with fun circus style activation that aims to get them to download the Coral app, win free […]
The Cheltenham Festival is one of the highlights of the jump racing year, and a focus for intense activity from bookmakers trying to get a slice of the action of one of the biggest events in their calendar. The betting market is highly competitive around the festival with all of the bookmakers fighting for share […]
Creative agency Space has devised an irreverent, three-part campaign for Coral to celebrate the imminent arrival of the royal baby and build awareness of the company’s special, regal bets. With the Duke and Duchess of Cambridge expecting their second child, Coral is aiming for a greater share of voice as betting operators gear up for […]
Creative agency Space is putting bookmaker Coral in the winners’ enclosure with an extraordinary festival of micro-pig racing to coincide with the Cheltenham Festival that runs from 10 to 13 March. Coral’s CheltenHAM Festival will create engaging social content for punters at one of the year’s biggest sporting events, giving Coral increased share of voice […]