Creativeland Uses Twitter to Crowd-Source Song
It started out as a hashtag. It is now a song based on a democratic message, which is compiled with 2704 tweets posted by people across India and filmed with the support of 330 people. #DontSmokeBecause is the first ever Twitter crowd-sourced song conceptualised by Creativeland Asia for the brand Godrej Aer. #DontSmokeBecause was launched […]